You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Tags containing Household.
ANA has found 30 results for you, in 899 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research reports

Qualitative research on Domestos range extensions

The Company is considering developing certainnew household products. One strategic approachis to use an existing brand name, such asDomestos, to aid and support these products: general purpose cleaner, spry disinfectant, and bathroom cleaner.About...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
July 1, 1974
×

Citation

, C. (1974a, July 01). Qualitative research on Domestos range extensions . ANA - ESOMAR. Retrieved July 01, 2025, from


https://ana.esomar.org/documents/qualitative-research-on-domestos-range-entensions-


Research reports

Home Charm awareness survey

The research was required amongst married or engaged menin the Manchester area to establish the extent of awarenessof the name Home Charm and to identify the extent to whichthe name was associated with paint furniture or homedecorating shops.About...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
June 23, 1974
×

Citation

, C. (1974a, June 23). Home Charm awareness survey. ANA - ESOMAR. Retrieved July 01, 2025, from


https://ana.esomar.org/documents/home-charm-awareness-survey


Research reports

Psycho-synectic research into Weedkillers

Out of the total population of Weedkiller buyers (defined ashouseholders with garden/drive areas) only 30-40% actuallybuy Weedkillers. Accordingly 60% or more of property ownerspave a maintenance problem for which Weedkillers shouldlogically offer an...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
June 14, 1974
×

Citation

, C. (1974a, June 14). Psycho-synectic research into Weedkillers. ANA - ESOMAR. Retrieved July 01, 2025, from


https://ana.esomar.org/documents/psycho-synectic-research-into-weedkillers


Research reports

Qualitative investigation into wallpaper display systems

Crown is currently concerned with the determination ofthe relative importance in the point-of-sale situations of the three main methods of displaying wallpaper patterns. Those methods are: 1. Slips, which are 2-foot squares of thepattern. They...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
June 1, 1974
×

Citation

, C. (1974a, June 01). Qualitative investigation into wallpaper display systems. ANA - ESOMAR. Retrieved July 01, 2025, from


https://ana.esomar.org/documents/qualitative-investigation-into-wallpaper-display-systems


Research reports

Qualitative research on a heavy duty vacuum cleaner for industrial and domestic use

The research was required:1. To obtain some idea of market reactions to thecompetitive models being sold and, in particular,whether they were likely to be sold to businessesor to domestic consumers;2. To obtain reactions from the possible marketto...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
April 3, 1974
×

Citation

, C. (1974a, April 03). Qualitative research on a heavy duty vacuum cleaner for industrial and domestic use. ANA - ESOMAR. Retrieved July 01, 2025, from


https://ana.esomar.org/documents/qualitative-research-on-a-heavy-duty-vacuum-cleaner-for-industrial-and-domestic-use


Research reports

Qualitative research on Wendy Craig Commercials and advertising concepts for Polycell products

The research reported here was carried out as twoseparate projects. The first project concentratedon attitudes to home-decorating, with particular reference to the division of labour between men andwomen and examined the general reactions to the...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
November 3, 1973
×

Citation

, C. (1973a, November 03). Qualitative research on Wendy Craig Commercials and advertising concepts for Polycell products. ANA - ESOMAR. Retrieved July 01, 2025, from


https://ana.esomar.org/documents/qualitative-research-on-wendy-craig-commercials-and-advertising-concepts-for-polycell-products


Research reports

Lavatory hygene

The research was required to explore attitudes towards"disinfecting'' in general and "disinfecting" the lavatoryin particular with particular reference to the smellsappropriate to disinfectants in different situations but,again, with particular...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
September 23, 1973
×

Citation

, C. (1973a, September 23). Lavatory hygene. ANA - ESOMAR. Retrieved July 01, 2025, from


https://ana.esomar.org/documents/lavatory-hygene


Research reports

Notes on qualitative research on Polycell advertising

The research concentrated on attitudes towards decorating and the division of jobs between menand women.About this collection:Peter Cooper (1936-2010) was co-founder of Cooper Research & Marketing, later CRAM International, with his wife Jackie...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
September 1, 1973
×

Citation

, C. (1973a, September 01). Notes on qualitative research on Polycell advertising. ANA - ESOMAR. Retrieved July 01, 2025, from


https://ana.esomar.org/documents/notes-on-qualitative-research-on-polycell-advertising


Research reports

Schreiber beds- Synectic groups

This research is rather different from the usual group discussions; the aim is to generate new ideas and new ways of looking at a familiar topic- in this case, beds.About this collection:Peter Cooper (1936-2010) was co-founder of Cooper Research...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
August 19, 1973
×

Citation

, C. (1973a, August 19). Schreiber beds- Synectic groups. ANA - ESOMAR. Retrieved July 01, 2025, from


https://ana.esomar.org/documents/schreiber-beds--synectic-groups