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Videos

The fast fringe quiz

Join us for an interactive quiz session where attendees can get together, have fun, and network!

Catalogue: Insights Festival 2020
Authors: Crispin Beale, Patricia Dominguez, Alexander Wheatley
September 15, 2020
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Citation

Beale, Dominguez and Wheatley (2020a, September 15). The fast fringe quiz. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/the-fast-fringe-quiz-11554


Videos

Brands Connect: Introduction

Brands Connect launched at the Insights Festival 2020 is series of client-side conversations where Begonia Fafian, Western Europe Knowledge & Insights Director at The Coca-Cola Company, interviews her industry friends, giving...

Catalogue: Brands Connect Series
Authors: Begonia Fafian, Joaquim Bretcha
Companies: The Coca-Cola Company , Netquest
September 14, 2020
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Citation

Fafian and Bretcha (2020a, September 14). Brands Connect: Introduction. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/brands-connect-introduction


Videos

Seed audiences: 'From not knowing you to tapping into millions like you'

Today, consumers are bombarded with marketing communication, making it very difficult for brands to differentiate themselves. Digital-first companies can rely on a variety and richness of datasets which is not always matched by more traditional...

Catalogue: Insights Festival 2020
Authors: Abhinav Mohan, Mario Dughi, Souvik Roy, Utsav Mamoria
Companies: Unilever, InMobi
September 14, 2020
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Citation

Mohan, Dughi, Roy and Mamoria (2020a, September 14). Seed audiences: 'From not knowing you to tapping into millions like you'. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/seed-audiences-from-not-knowing-you-to-tapping-into-millions-like-you-


Videos
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Citation

Gansle, Ambrose, Murphy and Policicio (2020a, June 11). Insights integration: Q&A Session. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/insights-integration


Videos
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Citation

Gansle, Jain and Gupta (2020a, June 11). Artificial Intelligence: Q&A Session. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/artificial-intelligence-discussion


Videos
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Citation

Gansle, Beers and Silvanskaya (2020a, June 11). Humanising the digital: Q&A Session. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/discussion-humanising-the-digital-session


Videos

Enabling digital transformation

Market research's digital transformation takes more than new data and tools, but also requires motivating and enabling people to work differently.

Catalogue: Fusion 2019
Authors: Jeffrey Mercer, Marian Anderson
Company: Microsoft
November 10, 2019
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Citation

Mercer and Anderson (2019a, November 10). Enabling digital transformation. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/enabling-digital-transformation-10856


Videos

The big debate: Is social intelligence part of the insights function?

Panel discussion on Social Intelligence moderated by Michalis Michael.Panelists: Joaquim Bretcha (International Director of Netquest and ESOMAR President), Kyle Findlay (Senior Data Science Director of Kantar South Africa) and Tamara Lucas...

Catalogue: Fusion 2019
Authors: Joaquim Bretcha, Kyle Findlay, Michalis Michael, Tamara Lucas
Companies: DigitalMR Ltd, Netquest, Convosphere, Kantar
November 10, 2019
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Citation

Bretcha, Findlay, Michael and Lucas (2019a, November 10). The big debate: Is social intelligence part of the insights function?. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/the-big-debate-is-social-intelligence-part-of-the-insights-function-


Videos

Demonstrating the advantage of artificial intelligence in market research

Gary Ellis, COO and co-Founder of Remesh, will delve into the importance of AI in market research, and how it is a valuable tool for drawing qualitative insights on a massive scale to better understand the masses and bring market research into the...

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)
Author: Gary Ellis
November 11, 2018
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Citation

Ellis, G. (2018a, November 11). Demonstrating the advantage of artificial intelligence in market research . ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/demonstrating-the-advantage-of-artificial-intelligence-in-market-research-