You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Catalogues containing Fusion 2018 (Big Data World Global Qualitative) .
ANA has found 65 results for you, in 234 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Videos

Alchemy!

In medieval times people sought a universal elixir. They failed, just as modern insighters fail if we proselytise one approach is the future. We search for truth through data but history tells us there is no universal solution.Rather, we believe...

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)
Author: Fiona Blades
Company: MESH Experience
November 11, 2018

Videos

Profiting

Innovation of qualitative/quantitative fusion, evidenced through a case study. Envisage a segmentation study that also identifies psychological motivators: deep qual insight with quant numeracy. But wait, there's more, costs down 25% and time down...

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)
Authors: Omnia Holland, Danielle Holland
November 11, 2018

Research papers

Human plus digital equals agile and accurate

This paper is about taking a holistic approach to online communities and developing a mindset that obsessively focuses on the client end-game, rather than any fixed methodology. We explore what makes an effective online community; highlighting what...

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)
Authors: Philip Morrison, Alex Johnston
Company: Jigsaw Research
November 11, 2018

Videos

Social cooling

As oil lead to Global Warming, data leads to Social Cooling. Comparing these two problems is not just intended as a warning. It offers hope, a blueprint for how to deal with this issue, and a deeper understanding of what it means to be human in our...

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)
Author: Tijmen Schep
November 11, 2018

Videos

Standing on the shoulders of giants

Recognizing innovation opportunities based on customer needs online is labor intensive, as user-generated content grows exponentially. Machine learning takes the insight process to a new level by utilizing machine's and human's individual strengths.

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)
Authors: Anna Marchuk, Stefan Biel
November 11, 2018

Research papers

Alchemy!

In medieval times people sought a universal elixir. They failed, just as modern insighters fail if we proselytise one approach is ‘the future’. We search for truth through data – but history tells us there is no universal...

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)
Author: Fiona Blades
Company: MESH Experience
November 11, 2018

Research papers

Post-truth insights: Driving business impact

This paper shares the experience of a pilot set up by Intel and Ipsos to build an ongoing framework for instant insights that can aid different stakeholders to explore rapid activation with micro-targets, sitting within the company ecosystem–...

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)
Authors: Redhecka Roy, Sunita Venkataraman
Company: Ipsos MRBI
November 11, 2018

Videos

Value of vir-ture

Does sociocultural understanding and speed go hand-in-hand? Does multiple-market scope and optimisation go hand-in-hand? This will be answered by testifying the importance of online in contextualising human psyche within culturally constituted...

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)
Author: Kshipra Rustogi
Company: Kantar
November 11, 2018

Videos

Digital anthropology

The aim of this paper is to present and to train attendees to a new methodology made to decipher in a qualitative manner web navigation data. This paper will discuss the opportunity of using this kind of data for qual researchers, present the...

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)
Authors: Francois Erner, Jennifer Roberton
Company: respondi
November 11, 2018