You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Authors containing Charo Valencia.
ANA has found 1 results for you, in 102 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Coordinating globality and peculiarity

This paper examines the role of research in the process of adapting international publishing products to local markets. In this specific case the goal was to adapt a computer magazine that had been successfully launched in Germany to the Spanish...

Catalogue: ESOMAR/FIPP Conference 1999: Strategic Publishing
Authors: Charo Valencia, Paloma Fontcuberta, Maria Moro
June 15, 1999
×

Citation

Valencia, Fontcuberta and Moro (1999a, June 15). Coordinating globality and peculiarity. ANA - ESOMAR. Retrieved December 07, 2023, from


https://ana.esomar.org/documents/coordinating-globality-and-peculiarity