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Research papers

Computerized interviewing and fully automated registration of telephone use

The telephone division of the Netherlands P.T.T. has until recently used a revolving panel operation to register outgoing and incoming telephone calls. Write in-questionnaires were being used. They provided useful but far from perfect information....

Catalogue: ESOMAR Congress 1985: Broadening The Uses Of Research
Authors: Koos J. G. Termorshuizen, Robbert D. W. Baden, Jan Stapel
Company: NIPO
June 15, 1985

Research papers

Keeping panel respondents fit and willing

In this paper we will discuss the quality of the data obtained by using computerised interviewing in a panel situation. For this form of research some extra advantages of computerised interviewing can be obtained. It will first be shown for data on...

Catalogue: ESOMAR Congress 1989
Authors: Leo van Doorn, Theo Hess
Company: NIPO
September 1, 1989

Research papers

Using computer mice to enhance data capture

This paper reviews the contribution that a computer mouse can offer with respect to enhancing Computer Aided Personal Interviewing (CAPI). The paper briefly refers to the new advantages and problems that CAPI has introduced, and goes on to discuss...

Catalogue: Seminar 1992: Do New Technologies Help Or Hinder Marketing Decisions?
Author: Ray Poynter
June 15, 1992

Research papers

Computer assisted interviewing in a face to face situation

After the introduction of CATI and other computerised data collection methods, personal interviewing became somewhat neglected and, consequently, was believed to be less efficient. With computer assisted interviewing in a face-to-face situation,...

Catalogue: ESOMAR Congress 1987
Authors: Robbert D. W. Baden, Elzo M. Boerema, Emiel P. M. Bon
Company: NIPO
September 1, 1987

Research papers

Decision making does not always require expensive surveys

SKIM Market and Policy Research was founded in 1979 as an industrial market research company and befriended the PC rather early. Thanks to the enthousiasm of the researchers at SKIM and good contacts with Sawtooth, the American developers of software...

Catalogue: Seminar 1990: How To Cope With Data Overload
Author: H. J. Kranenberg
Company: SKIM
June 15, 1990

Research papers

Increasing the value of computer interviewing

This paper looks at the growth of computer interviewing over recent years. It discusses our experience with respect to computer interviews and looks at where it has proved successful and where problems have arisen. The paper concentrates on the use...

Catalogue: ESOMAR Congress 1991: Marketing In A New Europe
Author: Julian R. Bond
June 15, 1991

Research papers


Computers for Marketing Corporation, CfMC, a leading supplier of software to the marketing and survey research community both in Europe and the U.S., has recently developed a personal computer based tool kit designed for the research analyst and the...

Catalogue: Seminar 1990: How To Cope With Data Overload
Author: Leif Gjestland
Company: Computers for Marketing Corporation (CfMC)
June 15, 1990

Research papers

The Nipo-agrimonitor

The paper consists of two parts: 1. Part one describes the starting point of the Agrimonitor. This starting point is strongly connected with the understanding of and experience with some features of Dutch agricultural research in general and the...

Catalogue: Seminar 1987: Identifying Change in European Agriculture
Authors: Thieu H. Hendrinks, Elzo M. Boerema
Company: NIPO
June 15, 1987

Case studies

The role of the personal computer in data collection, data analysis, and data presentation

This paper describes a study in which IBM personal computers were used for self-administered interviewing, for data analysis, and for final report preparation. The study involved interviewing two groups of consumer respondents on the main banking...

Catalogue: Seminar 1984: Are Interviewers Obsolete?
Author: Bernadette D. McBrien
June 15, 1984