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Research papers

Research to the rescue

Demand for ivory in China has risen dramatically in recent years due to rising affluence and travel. Ivory is traditionally being regarded as precious and prestigious. Our challenge is to make it socially undesirable and change consumer perceptions.

Catalogue: Asia Pacific 2018: Data Research Insights Vision Excellence
Authors: Chenyang Li, Wander Meijer
Company: GlobeScan Incorporated
May 13, 2018
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Citation

Li and Meijer (2018a, May 13). Research to the rescue. ANA - ESOMAR. Retrieved January 26, 2025, from


https://ana.esomar.org/documents/research-to-the-rescue


Videos

Research to the rescue

Demand for ivory in China has risen dramatically in recent years due to rising affluence and travel. Ivory is traditionally being regarded as precious and prestigious. Our challenge is to make it socially undesirable and change consumer perceptions.

Catalogue: Asia Pacific 2018: Data Research Insights Vision Excellence
Authors: Wander Meijer, Chenyang Li
Company: GlobeScan Incorporated
May 13, 2018
×

Citation

Meijer and Li (2018a, May 13). Research to the rescue. ANA - ESOMAR. Retrieved January 26, 2025, from


https://ana.esomar.org/documents/research-to-the-rescue-9286


Videos

Modern killer disease uncovered

Traditional email- and landline-based research methods are struggling to keep up with a world that is ever more rapidly adopting smartphones as the preferred way to communicate, shop, play and access information.Surveys via mobile phones have been...

Catalogue: Asia Pacific 2015: Asia Means Business
Authors: Nico Jaspers, Wander Meijer
Company: Dalia Research
June 15, 2015
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Citation

Jaspers and Meijer (2015a, June 15). Modern killer disease uncovered. ANA - ESOMAR. Retrieved January 26, 2025, from


https://ana.esomar.org/documents/modern-killer-disease-uncovered


Research papers

Modern killer disease uncovered

It has until now been difficult to conduct large-scale studies in emerging markets efficiently, quickly and accurately. Whereas mobile offers the perfect platform to do that, it has not yet been fully embraced by the market research industry. In this...

Catalogue: Asia Pacific 2015: Asia Means Business
Authors: Nico Jaspers, Wander Meijer
Company: Dalia Research
June 15, 2015
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Citation

Jaspers and Meijer (2015a, June 15). Modern killer disease uncovered. ANA - ESOMAR. Retrieved January 26, 2025, from


https://ana.esomar.org/documents/modern-killer-disease-uncovered-8487


Research papers

The market research industry in Asia Pacific

This paper addresses the Market Research Industry study, conducted by TNS in July 2004, which provides a mirror to the industry.It maps out the buyers' requirements and provides an insight to these requirements between the markets in Asia Pacific,...

Catalogue: Asia Pacific 2005
Author: Wander Meijer
Company: KANTAR TNS Malaysia
March 13, 2005
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Citation

Meijer, W. (2005a, March 13). The market research industry in Asia Pacific. ANA - ESOMAR. Retrieved January 26, 2025, from


https://ana.esomar.org/documents/the-market-research-industry-in-asia-pacific


Research papers

Beyond SARS

SARS laid siege to the Greater China region (mainland China, Hong Kong and Taiwan) from late March to June 2003. When the spread of the disease accelerated at the end of March, both the public and governments alike appeared panic-stricken. A major...

Catalogue: Asia Pacific 2004
Author: Wander Meijer
Company: KANTAR TNS Malaysia
March 28, 2004
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Citation

Meijer, W. (2004a, March 28). Beyond SARS. ANA - ESOMAR. Retrieved January 26, 2025, from


https://ana.esomar.org/documents/beyond-sars


Research papers

Estimate of the future requirements of automobile tires

Market research for raw materials, investments, capital goods etc. is of a highly pragmatic mature. This can best be demonstrated by a case history. In describing what the industrial market researcher actually does, the specific difficulties one...

Catalogue: ESOMAR/WAPOR Congress 1961: Marketing And Sociological Research In The Future
Author: Wander Meijer
June 15, 1961
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Citation

Meijer, W. (1961a, June 15). Estimate of the future requirements of automobile tires. ANA - ESOMAR. Retrieved January 26, 2025, from


https://ana.esomar.org/documents/estimate-of-the-future-requirements-of-automobile-tires


Research papers

Estimate of the future requirements of automobile tires (French)

Market research for raw materials, investments, capital goods etc. is of a highly pragmatic mature. This can best be demonstrated by a case history. In describing what the industrial market researcher actually does, the specific difficulties one...

Catalogue: ESOMAR/WAPOR Congress 1961: Marketing And Sociological Research In The Future
Author: Wander Meijer
June 15, 1961
×

Citation

Meijer, W. (1961a, June 15). Estimate of the future requirements of automobile tires (French). ANA - ESOMAR. Retrieved January 26, 2025, from


https://ana.esomar.org/documents/estimate-of-the-future-requirements-of-automobile-tires-french-