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Spackman, N. (1981a, June 15). Researching the market for new publications. ANA - ESOMAR. Retrieved March 28, 2024, from
https://ana.esomar.org/documents/researching-the-market-for-new-publications
, C. (1979a, September 01). Quantitative research into symbols for Motorfair. ANA - ESOMAR. Retrieved March 28, 2024, from
https://ana.esomar.org/documents/quantitative-research-into-symbols-for-motorfair
Goriatchev and Redkozubov (1979a, June 15). A method of quantitative comparison of regional markets. ANA - ESOMAR. Retrieved March 28, 2024, from
https://ana.esomar.org/documents/a-method-of-quantitative-comparison-of-regional-markets
Branthwaite and Cooper (1978a, September 01). Value for money of qualitative research. ANA - ESOMAR. Retrieved March 28, 2024, from
https://ana.esomar.org/documents/value-for-money-of-qualitative-research
Büttner and Von Rónai-Horváth (1978a, September 01). Quality versus quantity . ANA - ESOMAR. Retrieved March 28, 2024, from
https://ana.esomar.org/documents/quality-versus-quantity-
Von Rónai-Horváth and Büttner (1978a, September 01). Quality versus quantity (German). ANA - ESOMAR. Retrieved March 28, 2024, from
https://ana.esomar.org/documents/quality-versus-quantity-german-
Nevegna, M. (1969a, August 01). Quantitative market research. ANA - ESOMAR. Retrieved March 28, 2024, from
https://ana.esomar.org/documents/quantitative-market-research
de Vulpian, A. (1966a, June 01). Use of periodic quantitative surveys in view of the adjustment of advertising strategies and of a better understanding of the process of advertising action. ANA - ESOMAR. Retrieved March 28, 2024, from