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Videos

Computing the crystal ball

Winning with trends by understanding current trends and predicting trends before they occur can be used to launch an on-trend product in the market, prepare the innovation pipeline to help businesses gain market share in the category and drive...

Catalogue: Asia Pacific 2020 - Insights Festival
Authors: Chandan Agarwal, Barnava Nandi
Company: Unilever
November 3, 2020
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Citation

Agarwal and Nandi (2020a, November 03). Computing the crystal ball. ANA - ESOMAR. Retrieved April 16, 2024, from


https://ana.esomar.org/documents/computing-the-crystal-ball-11649


Research papers

Computing the crystal ball

Winning with trends by understanding current trends and predicting trends before they occur can be used to launch an on-trend product in the market, prepare the innovation pipeline to help businesses gain market share in the category and drive...

Catalogue: Asia Pacific 2020 - Insights Festival
Authors: Barnava Nandi, Chandan Agarwal, Ritika Sinha
Company: Unilever
November 2, 2020
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Citation

Nandi, Agarwal and Sinha (2020a, November 02). Computing the crystal ball. ANA - ESOMAR. Retrieved April 16, 2024, from


https://ana.esomar.org/documents/computing-the-crystal-ball


Research papers

Sustainable tourism

This paper explores the topic of sustainable tourism, making the case that it is the next big opportunity for Latin America. It does this by first introducing sustainable tourism as a concept and identifying key stakeholders who can be impacted by...

Catalogue: Latin America 2020 - Insights Festival
Author: Julia Fillingame
Company: Euromonitor International
October 19, 2020
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Citation

Fillingame, J. (2020a, October 19). Sustainable tourism . ANA - ESOMAR. Retrieved April 16, 2024, from


https://ana.esomar.org/documents/sustainable-tourism-


Research papers

Hispanics across the Americas

Knowing your target audience's future needs and behaviours is invaluable in order for a business to grow. Yet often, our view into the future is murky, and it is challenging to identify the most significant shifts in attitudes, values,...

Catalogue: Latin America 2020 - Insights Festival
Authors: Roberto Ruiz, Rachel Bonsignore
Companies: GfK, Univision Communications Inc.
October 19, 2020
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Citation

Ruiz and Bonsignore (2020a, October 19). Hispanics across the Americas. ANA - ESOMAR. Retrieved April 16, 2024, from


https://ana.esomar.org/documents/hispanics-across-the-americas


Videos

Brands Connect: Is food a trend, a culture or a need?

Debuted at the ESOMAR Insights Festival 2020, our Brands Connect series continues with its next episode exploring with insights leaders working within brands and research using organizations the opportunities and challenges they see for their...

Catalogue: Brands Connect Series
Authors: Begonia Fafian, Luca Gentile
Companies: The Coca-Cola Company , Pastificio Rana
October 14, 2020
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Citation

Fafian and Gentile (2020a, October 14). Brands Connect: Is food a trend, a culture or a need?. ANA - ESOMAR. Retrieved April 16, 2024, from


https://ana.esomar.org/documents/brands-connect-is-food-a-trend-a-culture-or-a-need-


Videos

Post COVID-19

The thought leaders from Monday's presentation return to address your specific questions and brand challenges.

Catalogue: Insights Festival 2020
Authors: Rossana Dell'Isola, Veronica Mayne
Companies: , Faster Horses
September 16, 2020
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Citation

Dell'Isola and Mayne (2020a, September 16). Post COVID-19. ANA - ESOMAR. Retrieved April 16, 2024, from


https://ana.esomar.org/documents/post-covid-19


Videos

The global insights industry: Trends and forecasts

ESOMAR launches its 32nd report on the size and characteristics of the insights industry and as the industry transforms, so has the report adapted to the current landscape. Join us to discover the changes the industry experienced in 2019, how it is...

Catalogue: Insights Festival 2020
Author: Xabier Palacio
September 16, 2020
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Citation

Palacio, X. (2020a, September 16). The global insights industry: Trends and forecasts. ANA - ESOMAR. Retrieved April 16, 2024, from


https://ana.esomar.org/documents/the-global-insights-industry-trends-and-forecasts


Videos

2020 Global Market Research report: What's new?

This event will present some of the most interesting features of the 2020 edition of ESOMAR's Global Market Research report. We will discuss the results, the changes from last year, and will explain how this legendary report keeps up with the times...

Catalogue: Insights Festival 2020
Authors: Ray Poynter, Xabier Palacio
September 16, 2020
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Citation

Poynter and Palacio (2020a, September 16). 2020 Global Market Research report: What's new?. ANA - ESOMAR. Retrieved April 16, 2024, from


https://ana.esomar.org/documents/2020-global-market-research-report-what-s-new-


Videos

2020 Vision

Via our proprietary direct to kids & teens omnibus in the UK & US and our panel of Trendspotters Beano Brain we have tracking kids and families' experiences and behaviours since March during the COVID-19 crisis and global BLM protests.We will...

Catalogue: Insights Festival 2020
Authors: Helenor Gilmour, Pete Maginn
September 15, 2020
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Citation

Gilmour and Maginn (2020a, September 15). 2020 Vision. ANA - ESOMAR. Retrieved April 16, 2024, from


https://ana.esomar.org/documents/2020-vision