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Loosschilder, G. (1995a, June 15). Concept testing of product design proposals. ANA - ESOMAR. Retrieved March 25, 2023, from
Ortt and Loosschilder (1994a, September 01). The effect of the realism of product representations on the validity of consumer evaluations. ANA - ESOMAR. Retrieved March 25, 2023, from
Stokmans and Loosschilder (1996a, September 01). The interactive concept test . ANA - ESOMAR. Retrieved March 25, 2023, from
Loosschilder, Tello and Solano (2014a, April 04). The most effective promotion. ANA - ESOMAR. Retrieved March 25, 2023, from