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Webinars

Future of market research

How do clients see the future of research? Will research remain the voice of the consumers central to the decision making process inside organisations? What is the future role of the client side researcher? These and many other questions on the...

Catalogue: Webinars 2016
Authors: Finn Raben, Madhumita Chakraborty, Joachim Rittchen, Christian Kurz
June 15, 2016

Webinars

Top tips to minimise survey fatigue

In this short webinar, Miguel Ramos, Subject Matter Expert, Confirmit, will be sharing top tips to consider when designing an engaging survey. Miguel will talk about the following topics:-Best practices for survey invitations and reminders-Preloading...

Catalogue: Webinars 2016
Author: Miguel Ramos
June 15, 2016

Webinars

Video as a data source

Can quantitative research simultaneously identify new insights and confirm market opinions? Can video play a role in quantitative research? Yes it can! Through the creative use of video open ends, you will see that quantitative research can uncover...

Catalogue: Webinars 2016
Author: Frank Kelly
June 15, 2016

Webinars

#YES

Join us for this interactive introduction to the newly launched Young ESOMAR Society and find out how this membership can add to your growth on an individual level and from a business point of view.ESOMAR’s Young ESOMAR Society (YES) is a...

Catalogue: Webinars 2016
Authors: Neda Eneva, Eline Meijer van Putten
June 15, 2016

Webinars

Flash news: EU-US Safe Harbour ends

Join us in this special Government Affairs Matters Flash News webinar looking at the court decision and analysing the impact it will have on market research agencies and their clients. We’ll debunk the myths and talk about the actual impact this...

Catalogue: Webinars 2015
Authors: Kim Smouter-Umans, Howard Fienberg, Alexander Singewald, Michelle Goddard, Abby Devine
June 15, 2015

Webinars

Flash news: Europe's data protection regulation

With over 92% of Europeans concerned about the collection of personal data on their mobile devices, getting the balance right between the company’s need to collect data and maintaining the trust of consumers and respondents can sometimes be a...

Catalogue: Webinars 2015
Author: Kim Smouter-Umans
June 15, 2015

Webinars

Putting trackers on the right track

Marketers and brand managers need reliable information to understand today's complex, fast-moving business environments. Tracking studies deliver dynamic views of a changing marketplace. But trackers often mean significant investment. How can you be...

Catalogue: Webinars 2015
Authors: Chris De Angelis, Victor Bergh
Company: Research Now SSI
June 15, 2015

Webinars

ESOMAR global industry overview

The Global Market Research report 2015 is the 27th annual industry study undertaken by ESOMAR. The report reviews the size and performance of the market research industry and explores how the research market continues to expand, using data collected...

Catalogue: Webinars 2015
Authors: Jackie Lorch, Melanie Courtright
June 15, 2015

Webinars

What market researchers can learn from other creative industries

If you think about a survey question it's simply a message you want people to read and act upon. An advert could be described in exactly the same terms. The difference between the researcher and the advertiser is a matter of focus. In research we...

Catalogue: Webinars 2015
Authors: Jon Puleston, Melissa Moxley
Company: Kantar
June 15, 2015