You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Tags containing Sales Measurement.
ANA has found 2 results for you, in 165 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Videos

Brands whispering emotions

This breakthrough study reveals quantitatively the impact of social mood on category purchase behavior and measures mood changes via social media as an early indicator for brand communication management.

Catalogue: Congress 2019: The Global Data & Insights Summit
Authors: Nihan Sahan Eren, Pelin Halacoglu
Companies: Unilever, Ipsos MRBI
September 8, 2019

Videos

Take a load off

The aim of the authors is to share a Case Study on a data informed approach to improving the commercial experience for consumers & brands.

Catalogue: ESOMAR Client Summit 2018- Autumn Edition
Authors: Ashlee Gouldstone, Vicki Draper
December 12, 2018