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Research papers

To buy or not to buy, that's the question

The paper begins with a brief discussion of the changes to the personal sector financial services market since deregulation in the late 1980s, dealing in particular with the impact these changes had on the banking sector in the United Kingdom. A...

Catalogue: ESOMAR/EFMA Seminar 1996: Consumer Trends In Banking And Insurance
Authors: Sue Robson, Mike Jones
May 1, 1996
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Citation

Robson and Jones (1996a, May 01). To buy or not to buy, that's the question. ANA - ESOMAR. Retrieved April 20, 2024, from


https://ana.esomar.org/documents/to-buy-or-not-to-buy-that-s-the-question