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The paper describes a piece of research that has been coordinated by Eurisko, on behalf of Ferrari. The study was aimed at measuring customersâ satisfaction with the treatment they receive at the dealerships, during the purchase and the after...

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1947

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Research papers

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The paper describes a piece of research that has been coordinated by Eurisko, on behalf of Ferrari. The study was aimed at measuring customersâ satisfaction with the treatment they receive at the dealerships, during the purchase and the after...

Catalogue: Seminar 1996: Building Brand Identity In The Auto Industry

Authors: Claudio Bosio, Beatrice Cito Filomarino

Company: GfK

June 15, 1996

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January

1947

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2023

You searched for: ""

Research papers

Quality service

The paper describes a piece of research that has been coordinated by Eurisko, on behalf of Ferrari. The study was aimed at measuring customersâ satisfaction with the treatment they receive at the dealerships, during the purchase and the after...

Catalogue: Seminar 1996: Building Brand Identity In The Auto Industry

Authors: Claudio Bosio, Beatrice Cito Filomarino

Company: GfK

June 15, 1996

Citation

The paper describes a piece of research that has been coordinated by Eurisko, on behalf of Ferrari. The study was aimed at measuring customersâ satisfaction with the treatment they receive at the dealerships, during the purchase and the after...