You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Tags containing Middle East.
ANA has found 46 results for you, in 156 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

The application of retail audit information in the Middle East

This paper describes how standard Retail Audit data can be enhanced "Management Information". The dynamism seen in the F.M.C.G's in the Middle East markets over the past two years with the explosive launch of new brands has focused the emphasis of...

Catalogue: ESOMAR/MERF/IAA Conference 1994: Challenges And Opportunities For Research In The Middle East
Author: Tony Antoniou
January 1, 1994
×

Citation

Antoniou, T. (1994a, January 01). The application of retail audit information in the Middle East . ANA - ESOMAR. Retrieved April 20, 2024, from


https://ana.esomar.org/documents/the-application-of-retail-audit-information-in-the-middle-east-


Research papers

The peace accord and its effects on consumer markets in the region

Undoubtedly, when real regional peace is achieved the Arab countries will face fierce competition from Israel's financial, manufacturing and services corporations. This threat must be realized and plans must be developed by Middle East countries to...

Catalogue: ESOMAR/MERF/IAA Conference 1994: Challenges And Opportunities For Research In The Middle East
Author: Mustapha Assad
January 1, 1994
×

Citation

Assad, M. (1994a, January 01). The peace accord and its effects on consumer markets in the region. ANA - ESOMAR. Retrieved April 20, 2024, from


https://ana.esomar.org/documents/the-peace-accord-and-its-effects-on-consumer-markets-in-the-region


Research papers

Sampling Jordan

Several common problems in designing and evaluating nationally representative sampling frames for countries in the Middle East are identified, with Jordan being used as a case study. Due to the absence of reliable information on several key...

Catalogue: ESOMAR/MERF/IAA Conference 1994: Challenges And Opportunities For Research In The Middle East
Author: Mark Eggerman
Company: British Broadcasting Corporation (BBC)
January 1, 1994
×

Citation

Eggerman, M. (1994a, January 01). Sampling Jordan . ANA - ESOMAR. Retrieved April 20, 2024, from


https://ana.esomar.org/documents/sampling-jordan-


Research papers

The adaptation and implementation of market modelling techniques for the Middle East

Market modelling techniques are at the leading edge of market research technology, an increasingly important part of the technical armoury of marketing companies around the world. 'They cover a wide range of applications: from pricing research and...

Catalogue: ESOMAR/MERF/IAA Conference 1994: Challenges And Opportunities For Research In The Middle East
Author: Bryan Morrice
January 1, 1994
×

Citation

Morrice, B. (1994a, January 01). The adaptation and implementation of market modelling techniques for the Middle East. ANA - ESOMAR. Retrieved April 20, 2024, from


https://ana.esomar.org/documents/the-adaptation-and-implementation-of-market-modelling-techniques-for-the-middle-east


Research papers

Business development constraints and opportunities in the Middle East

Assuming a minimum of peace and political stability can be achieved in the Middle East, free-market economic strategies should be implemented. These should include, among others, privatisation programs of State enterprises, coupled with development...

Catalogue: ESOMAR/MERF/IAA Conference 1994: Challenges And Opportunities For Research In The Middle East
Author: André Baladi
January 1, 1994
×

Citation

Baladi, A. (1994a, January 01). Business development constraints and opportunities in the Middle East. ANA - ESOMAR. Retrieved April 20, 2024, from


https://ana.esomar.org/documents/business-development-constraints-and-opportunities-in-the-middle-east


Research papers

Problems of conducting research in difficult markets

In various countries in the Middle East, there are numerous problems facing marketing research, which are hindering and affecting the overall quality of research. Some of these problems relate to lack of understanding of marketing research, others to...

Catalogue: ESOMAR/MERF/IAA Conference 1994: Challenges And Opportunities For Research In The Middle East
Author: Loula Zaklama
Company: RadaResearch & Public Relations Company
January 1, 1994
×

Citation

Zaklama, L. (1994a, January 01). Problems of conducting research in difficult markets. ANA - ESOMAR. Retrieved April 20, 2024, from


https://ana.esomar.org/documents/problems-of-conducting-research-in-difficult-markets


Research papers

Advertisers' problems with agency service in the Middle East

"Advertisers' Problems with Agency Sen/ice in the Middle East" is the result of a qualitative application of PDS technology-proprietary to BBDO Worldwide. The Study, recently conducted among a cross-section of decision makers within client companies,...

Catalogue: ESOMAR Conference 1992: The Opportunity Factors To Business Success In The Post War Middle East
Authors: Harout Krikorian, Lance de Masi
June 15, 1992
×

Citation

Krikorian and de Masi (1992a, June 15). Advertisers' problems with agency service in the Middle East. ANA - ESOMAR. Retrieved April 20, 2024, from


https://ana.esomar.org/documents/advertisers-problems-with-agency-service-in-the-middle-east


Research papers

The challenges of the Gulf consumer markets in the 1990s

No market can remain easy and unchallenging for ever. A market's qualitative and quantitative dimensions are altered with movements in environmental factors. Changes in business opportunities and challenges are a never ending process. Markets in the...

Catalogue: ESOMAR Conference 1992: The Opportunity Factors To Business Success In The Post War Middle East
Author: M. Shah Alam
June 15, 1992
×

Citation

Alam, M. S. (1992a, June 15). The challenges of the Gulf consumer markets in the 1990s. ANA - ESOMAR. Retrieved April 20, 2024, from


https://ana.esomar.org/documents/the-challenges-of-the-gulf-consumer-markets-in-the-1990s


Research papers

In search of mnemonics for the Middle East

Finding a mnemonic element or proposition is an important and mighty task for developing strategic and effective advertising campaigns. The task becomes ever-increasingly more critical and difficult when the construction of the mnemonics has to...

Catalogue: ESOMAR Conference 1992: The Opportunity Factors To Business Success In The Post War Middle East
Author: Mark Carassi
June 15, 1992
×

Citation

Carassi, M. (1992a, June 15). In search of mnemonics for the Middle East. ANA - ESOMAR. Retrieved April 20, 2024, from


https://ana.esomar.org/documents/in-search-of-mnemonics-for-the-middle-east