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Research papers

Hans Ziesel

HANS ZIESEL is Professor Emeritus of law and sociology at the University of Chicago Law School. Born and raised in Czechoslovakia, he devoted the first 15 years of his American life to market and advertising research, as teacher, author, and...

Catalogue: ARF Guidelines Handbook
Authors: Hans Ziesel, Rena Bartos
June 15, 1990
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Citation

Ziesel and Bartos (1990a, June 15). Hans Ziesel. ANA - ESOMAR. Retrieved December 08, 2023, from


https://ana.esomar.org/documents/hans-ziesel


Research papers

Profit from research in social and legal context's

All designing a controlled experiment should begin with the design of the ideal experiment. If the ideal experiment cannot be executed because of financial, factual, moral, or legal obstacles, we should make a systematic effort to save the controlled...

Catalogue: ESOMAR Congress 1981: Research For Profitability
Author: Hans Ziesel
August 23, 1981
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Citation

Ziesel, H. (1981a, August 23). Profit from research in social and legal context's . ANA - ESOMAR. Retrieved December 08, 2023, from


https://ana.esomar.org/documents/profit-from-research-in-social-and-legal-context-s-