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Case studies

Data-banks in theory and in practice

Data-banks do not grow up on their own. They are constrained by the objectives of the researchers or administrators who build them, and by the institution or environment that they relate to. Ideally they imply and require systematic planning. In...

Catalogue: ESOMAR/WAPOR Congress 1973: The Application Of Market And Social Research For More Efficient Planning
Author: Naomi E. Mcintosh
September 1, 1973
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Citation

Mcintosh, N. E. (1973a, September 01). Data-banks in theory and in practice . ANA - ESOMAR. Retrieved December 11, 2023, from


https://ana.esomar.org/documents/data-banks-in-theory-and-in-practice-


Research papers

The use of survey research in the planning of higher education

This paper looks at the way in which survey research has helped at different stages in the life of the Open University in Great Britain. The Open University, set up in 1969 to provide a second chance for adults to obtain a university decree, is based...

Catalogue: ESOMAR/WAPOR Congress 1973: The Application Of Market And Social Research For More Efficient Planning
Author: Naomi E. Mcintosh
September 1, 1973
×

Citation

Mcintosh, N. E. (1973a, September 01). The use of survey research in the planning of higher education. ANA - ESOMAR. Retrieved December 11, 2023, from


https://ana.esomar.org/documents/the-use-of-survey-research-in-the-planning-of-higher-education