You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Tags containing Broadcasting.
ANA has found 58 results for you, in 205 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Metering systems

This paper briefly describes the technological philosophy and approach of the AGB Italia Group in the development of the TVMonitor series of people meters, and covers the technological capabilities of the TVM2 and the various interfaces used in...

Catalogue: ESOMAR/ARF Seminar 1998: Electronic Media And Measurement Trends
Author: Antonella Petra
June 15, 1998

Research papers

Projecting the television audience in the digital future

This paper describes the results of a telephone survey of adults regarding their awareness of digital television and preferences for services that digital television could provide in the United States. The survey results provide guidance for...

Catalogue: ESOMAR/ARF Seminar 1998: Electronic Media And Measurement Trends
Author: Janice J. Jones
June 15, 1998

Research papers

Viewer satisfaction in broadcasting services

In recent years, television broadcasting in Europe has often been accused low quality, and of providing the audience with a product increasingly lacking in innovation. Much of the resistance to measuring customer satisfaction arose within e world of...

Catalogue: ESOMAR/ARF Seminar 1998: Electronic Media And Measurement Trends
Authors: Vittorio Bossi, Domenico loppolo, Luca Ziglioli
Company: Nielsen
June 15, 1998

Research papers

Measuring rebroadcast audiences in Central and Eastern Europe

This paper examines the practice of measuring rebroadcast audiences to international radio stations in central and eastern Europe. Finite resources mean that it is important that the effectiveness of this method of delivery can be properly assessed...

Catalogue: 2nd Radio Research Symposium
Author: Hugh Hope-Stone
June 15, 1997

Research papers

Digital Audio Broadcasting (DAB)

The arrival of digital radio systems via cable and satellite at home in the living room will now be followed by the digital “everywhere radio” technology already knocking at the door: Digital Audio Broadcasting (DAB) to be received with a...

Catalogue: 2nd Radio Research Symposium
Author: Andreas Fischer
June 15, 1997

Research papers

Researching the market potential of Digital Audio Broadcasting (DAB)

The paper describes the issues associated with researching the market potential for Digital Audio Broadcasting (DAB), a concept that was, at the time, largely unknown to most of the public. The work was sponsored by organisations with a wide range of...

Catalogue: 2nd Radio Research Symposium
Authors: Peter Menneer, Richard Windle
June 15, 1997

Research papers

Towards harmonization of international radio audience measurement

The paper describes work done to establish guidelines for the measurement of audiences to international radio broadcasters. Following a brief overview of the development of audience measurement services within international radio broadcasters, and a...

Catalogue: ARF/ESOMAR Worldwide Electronic And Broadcast Audience Research Symposium 1996
Author: Allen Cooper
Company: British Broadcasting Corporation (BBC)
June 15, 1996

Research papers

The potential for broadcast audio signal codes

This paper discusses the potential of a multi-media single source data base containing audience estimates collected with passive persons meters which detect audio encoded material and product purchase. "Real world" tests are discussed. Technical...

Catalogue: ARF/ESOMAR Worldwide Electronic And Broadcast Audience Research Symposium 1996
Authors: Lee Weinblatt, Avery Gibson
June 15, 1996

Research papers

Using quantitative and qualitative methods to measure the effectiveness of rebroadcasting

The placement of international radio programs on local frequencies, or rebroadcasting, is a growing phenomenon in the countries of the former Soviet Union. International broadcasters have hoped to stem the loss of listeners on shortwave frequencies...

Catalogue: Radio Research Symposium 1995
Authors: Susan Gigli, Michael Haney
July 1, 1995