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Research papers

An exploratory model of mediterranean tourist flows

The extent of the tourist flows towards the Mediterranean seashore zones can depend a priori on a wide range of factors. We undertook a simple study involving only readily accessible' data so as to assess the existence or the absence of a structure...

Catalogue: Seminar 1967: Travel and Tourism
Author: Georges Comès
November 23, 1967
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Citation

Comès, G. (1967a, November 23). An exploratory model of mediterranean tourist flows. ANA - ESOMAR. Retrieved April 20, 2024, from


https://ana.esomar.org/documents/an-exploratory-model-of-mediterranean-tourist-flows


Research papers

Tourist market research from viewpoint of an (official) national tourist organisation

Compared to consumer and production goods industries, market research (meaning thereby above all field research) has been rather scarce in tourism. These last years, an increasing activity could be observed in this field. Yet, initiative has been...

Catalogue: Seminar 1967: Travel and Tourism
Authors: Paul Risch, Jost Krippendorf, Jacques Antoine, Robert Irvine
June 15, 1967
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Citation

Risch, Krippendorf, Antoine and Irvine (1967a, June 15). Tourist market research from viewpoint of an (official) national tourist organisation . ANA - ESOMAR. Retrieved April 20, 2024, from


https://ana.esomar.org/documents/tourist-market-research-from-viewpoint-of-an-official-national-tourist-organisation-


Research papers

Retail audit techniques applied to travel research

The difficulties of framing precise questions and of accurately interpreting the answer - in fact the difficulties of communication - are basic hurdles for the market researchers - even when we talk among ourselves. These difficulties are compounded...

Catalogue: Seminar 1967: Travel and Tourism
Author: W. David
June 1, 1967
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Citation

David, W. (1967a, June 01). Retail audit techniques applied to travel research . ANA - ESOMAR. Retrieved April 20, 2024, from


https://ana.esomar.org/documents/retail-audit-techniques-applied-to-travel-research-