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B.V., E. (1960a, June 15). Creation of a brand image for a new product. ANA - ESOMAR. Retrieved March 28, 2024, from
https://ana.esomar.org/documents/creation-of-a-brand-image-for-a-new-product
Agostini et al. (1960a, June 15). Group discussion on "A short-cut method for estimating the unduplicated-audience of a combination of media" and "Advertising research". ANA - ESOMAR. Retrieved March 28, 2024, from
Deutsch, E. (1960a, June 15). Motivation research in the field of distribution. ANA - ESOMAR. Retrieved March 28, 2024, from
https://ana.esomar.org/documents/motivation-research-in-the-field-of-distribution-103
Stapel, J. (1960a, June 15). The consumption pioneers. ANA - ESOMAR. Retrieved March 28, 2024, from
https://ana.esomar.org/documents/the-consumption-pioneers-110
Zanelli, E. (1960a, June 15). Advertising research. ANA - ESOMAR. Retrieved March 28, 2024, from
https://ana.esomar.org/documents/advertising-research-89
Bishop, W. (1960a, June 15). A new approach to readership surveys. ANA - ESOMAR. Retrieved March 28, 2024, from
https://ana.esomar.org/documents/a-new-approach-to-readership-surveys
de Vos, A. B. (1960a, June 15). Distribution research. ANA - ESOMAR. Retrieved March 28, 2024, from
https://ana.esomar.org/documents/distribution-research
Stern, H. (1960a, June 15). Contribution to the discussion Thursday afternoon, September 15th. ANA - ESOMAR. Retrieved March 28, 2024, from
https://ana.esomar.org/documents/contribution-to-the-discussion-thursday-afternoon-september-15th
Ludwig, R. (1959a, June 15). Measuring the impact of communication. ANA - ESOMAR. Retrieved March 28, 2024, from
https://ana.esomar.org/documents/measuring-the-impact-of-communication