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Videos

Fearless failure

The 3 takeaways of the presentation are:- Hear why insights-driven experimentation is a powerful way to demonstrate the potential business impact of the insights organisation, beyond simply influencing decision making via desktop research, surveys,...

Catalogue: ESOMAR TV: Client Summit 2020 at Home
Author: Michael Bowen
Company: Spotify
June 18, 2020
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Citation

Bowen, M. (2020a, June 18). Fearless failure. ANA - ESOMAR. Retrieved April 24, 2024, from


https://ana.esomar.org/documents/fearless-failure


Videos

Standing out from the crowd

Through this study, Viacom set out to learn the 'secret sauce' of the best festivals and to evaluate how that might be improved. This paper summarises the key findings from the study and presents a 'festival framework', identifying the key...

Catalogue: Congress 2019: The Global Data & Insights Summit
Author: Christian Kurz
Company: Viacom International Media Networks
September 8, 2019
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Citation

Kurz, C. (2019a, September 08). Standing out from the crowd. ANA - ESOMAR. Retrieved April 24, 2024, from


https://ana.esomar.org/documents/standing-out-from-the-crowd-10678