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Lammers, E. W. (1986a, June 15). Dutch savings bank on their way to a national identity. ANA - ESOMAR. Retrieved March 25, 2023, from
Fanning, J. (1990a, September 01). Countries as brands. ANA - ESOMAR. Retrieved March 25, 2023, from
Wilkinson, J. (1992a, September 01). The battle for Europe . ANA - ESOMAR. Retrieved March 25, 2023, from