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Videos

Time is on our side

"How Much Time Have We Got?" is an important presentation for:-Brands who want more of consumers' time but aren't sure how to get it;-Research practitioners who want to go from lots of data to a punchy deliverable, building key stats and analysis...

Catalogue: Congress 2016: #WOW
Authors: David Benabo, Ian Wright
Company: Tapestry
June 15, 2016
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Citation

Benabo and Wright (2016a, June 15). Time is on our side. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/time-is-on-our-side


Videos

TV re[defined]

In a short span of time, TV content has become available anytime and anywhere, opening up endless opportunities for viewing. Both rapidly and radically, we have seen TV redefined. In the midst of all this change, naysayers have predicted doom for TV....

Catalogue: Congress 2015: Revelations
Authors: Christian Kurz, Jo McIlvenna, Ben Himowitz, Ian Wright, Anna Noel Taylor
Companies: Tapestry, Flamingo
June 15, 2015
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Citation

Kurz, McIlvenna, Himowitz, Wright and Taylor (2015a, June 15). TV re[defined]. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/tv-re-defined-