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Webinars

Automating insights reporting for maximum efficiency

Many research teams and companies are facing tighter budgets and resourcing issues. It is imperative to be efficient now more than ever. Finding efficiencies in the report building process not only gives you back time to reallocate to more...

Catalogue: Webinars 2021
Author: Benjamin Rietti
Company: E-Tabs Ltd
March 2, 2021

Videos

Webinars

Finding new stories in old data

Narrative psychotherapy has been around since the 1970s-1980s, helping people identify their resources and create new narratives about themselves, to better confront whatever problems they face. And, interestingly enough, this is a need that brands...

Catalogue: Webinars 2018
Author: Oana Popa Rengle
May 4, 2018

Research reports

Briefing questions

In 2012, ESOMAR published 24 Questions to Help Buyers of Social Media Research. These questions were intended to help users of social media research consider issues that might influence whether a social media listening tool was fit for the purpose of...

Catalogue: ESOMAR Codes And Guidelines
Author: ESOMAR B.V.
March 1, 2018

Videos

Are we getting worse at political polling?

The accuracy of polling has been under the serious spotlight over the last couple of years. This presentation will deliver some preliminary analysis from an international review of historical published polling data from 25 countries compiled by...

Catalogue: Congress 2017: Visionary
Author: Jon Puleston
Company: Kantar
November 10, 2017

Research papers

Are we getting worse at political polling?

The accuracy of polling has been under the serious spotlight over the last couple of years. This paper is a summary of analysis conducted on an international database of 31310 polls from 473 elections and voting events across 40 countries around the...

Catalogue: Congress 2017: Visionary
Author: Jon Puleston
Company: Kantar
September 3, 2017

Research papers

Making data fit

Through this paper you will learn how Fitness First and Chime Insight & Engagement (CIE) worked together to deliver this project and turned a highly detailed and accurate piece of data analysis around six segments into an engaging and usable toolkit....

Catalogue: Congress 2017: Visionary
Authors: Caroline Bates, Ali Powell
August 22, 2017

Research papers

Finding new stories in old data

Narrative psychotherapy has been around since the 70s-80s, helping people identify their resources and create a new narrative about themselves, to better confront whatever problems they face. And, interestingly enough, this is a need also brands...

Catalogue: Global Qualitative 2016: The Business Value of Intelligent Stories
Author: Oana Popa Rengle
November 16, 2016

Research papers

Recruiting fast and screening slow

Whether you provide your recruitment partner with a detailed screener, a persona pen portrait, or a quick list of bullet points, you may give little thought to exactly how and in what context those screening questions are asked during recruitment....

Catalogue: Global Qualitative 2016: The Business Value of Intelligent Stories
Author: Maya Middlemiss
Company: Saros Research Ltd
November 16, 2016