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Videos

Videos

Research papers

Can AI bring better insight than humans?

Engaging drama have conflicts. Now many industries are in progress of such a drama to see how AI change the world, feeling some fears if AI steal jobs from us, human. Let's see the progress in MR if "Job to find insight" can be done by AI or not.

Catalogue: Asia Pacific 2020 - Insights Festival
Authors: Kenichiro Sato, Yohei Takeshita, Toshimitsu Sekii
Companies: Twitter, Kantar
November 2, 2020

Videos

Can AI bring better insight than humans?

Engaging drama have conflicts. Now many industries are in progress of such a drama to see how AI change the world, feeling some fears if AI steal jobs from us, human. Let's see the progress in MR if "Job to find insight" can be done by AI or not.

Catalogue: Asia Pacific 2020 - Insights Festival
Authors: Toshimitsu Sekii, Yohei Takeshita
Companies: Twitter, Kantar
November 2, 2020

Research papers

Purpose in Asia

90% of people in Asia want brands to do something about the issues they care about. But what do they care about? And what exactly do they want brands to do? Let us tell you more.

Catalogue: Asia Pacific 2020 - Insights Festival
Authors: Anne Rayner, Rebecca Southern, Vanessa Gibbon
Company: Kantar
November 2, 2020

Videos

Purpose in Asia

90% of people in Asia want brands to do something about the issues they care about. But what do they care about? And what exactly do they want brands to do? Let us tell you more.

Catalogue: Asia Pacific 2020 - Insights Festival
Authors: Anne Rayner, Vanessa Gibbon
Company: Kantar
November 2, 2020

Research papers

The healthy priorities project

The humanitarian health crisis in Venezuela is a widespread media topic. However, what is really going on in the country? Accounts of this drama are based on limited reports mainly from people leaving the country and international players,...

Catalogue: Latin America 2020 - Insights Festival
Authors: Diego Casaravilla, Luca Bon, Ana Maria Mendez
Companies: Fine, Toluna, Save the Children
October 19, 2020

Research papers

Across the rainbow

Talking about one's sexuality, across cultures, has always been considered a private affair. This can be particularly true when one is LGBTQ, given that acceptance of LGBTQ persons is a relatively new phenomenon in most countries, and Mexico - a...

Catalogue: Latin America 2020 - Insights Festival
Authors: David R. Morse, Gerardo Gallart, Susanna Fránek
Companies: New American Dimensions, La Fábrica de BTL, Ethnologix
October 19, 2020

Videos

Brands Connect: Is food a trend, a culture or a need?

Debuted at the ESOMAR Insights Festival 2020, our Brands Connect series continues with its next episode exploring with insights leaders working within brands and research using organizations the opportunities and challenges they see for their...

Catalogue: Brands Connect Series
Authors: Begonia Fafian, Luca Gentile
Companies: The Coca-Cola Company , Pastificio Rana
October 14, 2020