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Research papers

Global developments in competitive intelligence

This paper presents an overview of the global developments in competitive intelligence and discusses the development of business intelligence/ competitive intelligence in North America contrasting the development with other regions of the world....

Catalogue: Seminar 1999: Market and Competitive Intelligence
Author: Ruth Stanat
Company: SIS International Research
March 1, 1999

Research papers

The relationship between market research and competitive intelligence

The paper describes the relationship between market research and competitive intelligence and discusses the evolution of competitive intelligence: the definition the need it fulfills where it evolved and the penetration of the discipline by industry...

Catalogue: ESOMAR Congress 1998: The Power Of Knowledge
Author: Ruth Stanat
Company: SIS International Research
September 1, 1998

Research papers

A new approach to the collection of published information with the unification of Europe

With the unification of Europe and the rapidly changing political and economic events worldwide, research executives are currently faced with the need for translated, synthesized and analyzed information from the various countries within the EEC and...

Catalogue: ESOMAR Congress 1991: Marketing In A New Europe
Author: Ruth Stanat
Company: SIS International Research
June 15, 1991

Research papers

Tracking your competition on a global basis

With the rapidly changing economic and political events, corporate executives will have to run their businesses on a global basis. Clearly, the unification of Europe in 1992 the changing economies of Eastern Europe, the collapse of communism and the...

Catalogue: Conference 1991: International Marketing Research
Author: Ruth Stanat
June 15, 1991