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Videos

What inspires the curious generation

For a research to be truly successful, it is imperative to have respondents who are inspired to participate. We detail our approach that took previous learning into consideration to design a new and inspired methodology. The presentation also...

Catalogue: Congress 2014: What Inspires?
Authors: Gitanjali Ghate, Sumeli Chatterjee, Shibani Nayak, Sushma Panchawati, Rahul Mullick
June 15, 2014
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Citation

Ghate, Chatterjee, Nayak, Panchawati and Mullick (2014a, June 15). What inspires the curious generation. ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/what-inspires-the-curious-generation


Videos

Stockography breaking time

To study changes in Indian weddings over the decades, we created a methodology that was asynchronous with time: STOCKOGRAPHY - juxtaposing available stock of past and present weddings and identifying deltas. We collected data in the form of videos...

Catalogue: Global Qualitative 2014: Research Renaissance
Authors: Sushma Panchawati, Shefali Nath Gupta, Kamna Sharma
June 15, 2014
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Citation

Panchawati, Gupta and Sharma (2014a, June 15). Stockography breaking time. ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/stockography-breaking-time