The results has been filter on Catalogues containing EPHMRA/ESOMAR Seminar 1985: Pharmaceutical Competitor Analysis.
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Brown and Roach (1985a, February 27). Uses and application of IMS databases and information sources for competitor analysis. ANA - ESOMAR. Retrieved December 04, 2024, from
Schipper, J. A. (1985a, February 27). Competitive analysis and media planning. ANA - ESOMAR. Retrieved December 04, 2024, from
https://ana.esomar.org/documents/competitive-analysis-and-media-planning
Matthews, J. (1985a, February 27). The use of international online databases in competitive analysis. ANA - ESOMAR. Retrieved December 04, 2024, from
https://ana.esomar.org/documents/the-use-of-international-online-databases-in-competitive-analysis
Lipmanowicz, H. (1985a, February 27). Business intelligence for top management. ANA - ESOMAR. Retrieved December 04, 2024, from
https://ana.esomar.org/documents/business-intelligence-for-top-management
Plag, S. (1985a, February 27). Macroanalysis of the international pharmaceutical industry. ANA - ESOMAR. Retrieved December 04, 2024, from
https://ana.esomar.org/documents/macroanalysis-of-the-international-pharmaceutical-industry
Fairbairn, S. (1985a, February 27). Competitor analysis . ANA - ESOMAR. Retrieved December 04, 2024, from
https://ana.esomar.org/documents/competitor-analysis-
Cooper, P. (1985a, February 27). Decoding medical advertising. ANA - ESOMAR. Retrieved December 04, 2024, from
https://ana.esomar.org/documents/decoding-medical-advertising
Sammon, W. L. (1985a, February 27). Assessing the competition. ANA - ESOMAR. Retrieved December 04, 2024, from
https://ana.esomar.org/documents/assessing-the-competition
Western, R. (1985a, February 27). Competitor analysis in defence of a brand leader. ANA - ESOMAR. Retrieved December 04, 2024, from
https://ana.esomar.org/documents/competitor-analysis-in-defence-of-a-brand-leader