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Research papers

Challenger companies and consortium teams

This presentation makes the case that a collaborative team from a network of boutique consulting and research firms along with independents is the right model for researchers to become strategic partners to Challenger Clients. It shows the contrast...

Catalogue: Asia Pacific 2012: Asia Kaleidoscope
Authors: Hamsini Shivakumar, Shubhabrata Roy, Sharmila Das
April 17, 2012
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Citation

Shivakumar, Roy and Das (2012a, April 17). Challenger companies and consortium teams. ANA - ESOMAR. Retrieved October 02, 2023, from


https://ana.esomar.org/documents/challenger-companies-and-consortium-teams