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Videos

Consumer data trends in action

Data is the cornerstone of our profession. Engaging people to share their data with us, whether opinion or observational data, is dependent on engaging with them in relevant ways. And relevancy requires us to understand their device, media, and...

Catalogue: Congress 2018
Author: Melanie Courtright
Company: Research Now SSI
September 23, 2018
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Citation

Courtright, M. (2018a, September 23). Consumer data trends in action. ANA - ESOMAR. Retrieved September 20, 2024, from


https://ana.esomar.org/documents/consumer-data-trends-in-action


Research papers

Data integration and the future of market research

While the use of automation for text and data analysis, charting, or sampling continues to grow, not everyone is convinced. We will explore how market research needs to create situations where automation leads to a change in the way research is done....

Catalogue: Asia Pacific 2018: Data Research Insights Vision Excellence
Author: Elizabeth May
Company: Research Now SSI
May 13, 2018
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Citation

May, E. (2018a, May 13). Data integration and the future of market research. ANA - ESOMAR. Retrieved September 20, 2024, from


https://ana.esomar.org/documents/data-integration-and-the-future-of-market-research


Videos

Data integration and the future of market research

While the use of automation for text and data analysis, charting, or sampling continues to grow, not everyone is convinced. We will explore how market research needs to create situations where automation leads to a change in the way research is done.

Catalogue: Asia Pacific 2018: Data Research Insights Vision Excellence
Author: Elizabeth May
Company: Research Now SSI
May 13, 2018
×

Citation

May, E. (2018a, May 13). Data integration and the future of market research. ANA - ESOMAR. Retrieved September 20, 2024, from


https://ana.esomar.org/documents/data-integration-and-the-future-of-market-research-9270


Webinars

The future of work (Session 2)

Advances in technologies including robotics, artificial intelligence (AI), sensors and 3-D printing have the potential to both create and eliminate job opportunities for workers in every industry. For example, new technologies are creating entirely...

Catalogue: Webinars 2018
Authors: Gina Pingitore, Nicole Mitchell
Company: Research Now SSI
February 27, 2018
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Citation

Pingitore and Mitchell (2018a, February 27). The future of work (Session 2). ANA - ESOMAR. Retrieved September 20, 2024, from


https://ana.esomar.org/documents/the-future-of-work-session-2-


Webinars

The future of work (Session 1)

Advances in technologies including robotics, artificial intelligence (AI), sensors and 3-D printing have the potential to both create and eliminate job opportunities for workers in every industry. For example, new technologies are creating entirely...

Catalogue: Webinars 2018
Authors: Gina Pingitore, Nicole Mitchell
Company: Research Now SSI
February 27, 2018
×

Citation

Pingitore and Mitchell (2018a, February 27). The future of work (Session 1). ANA - ESOMAR. Retrieved September 20, 2024, from


https://ana.esomar.org/documents/the-future-of-work-session-1-


Webinars

Identifying fraudulent research participants in online surveys

With every quantitative market research study, data quality is critical. Researchers can now be confident that their quality checks are effective, with the validation of different steps that allow the identification and elimination of...

Catalogue: Webinars 2017
Authors: Leila Arroum, Adrian Becker
Company: Research Now SSI
December 28, 2017
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Citation

Arroum and Becker (2017a, December 28). Identifying fraudulent research participants in online surveys . ANA - ESOMAR. Retrieved September 20, 2024, from


https://ana.esomar.org/documents/identifying-fraudulent-research-participants-in-online-surveys-


Videos

The rules of the game

Key findings from new research that provides insights on the practical application of gamification techniques, particularly in APAC, are highlighted in this paper. The authors explore how differing cultural tendencies might affect someone's...

Catalogue: Asia Pacific 2017: Discoveries
Authors: April (Fanpan) Zeng, Jennifer Serrano, Pete Cape
Company: Research Now SSI
December 4, 2017
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Citation

Zeng, Serrano and Cape (2017a, December 04). The rules of the game. ANA - ESOMAR. Retrieved September 20, 2024, from


https://ana.esomar.org/documents/the-rules-of-the-game


Videos

Call yourself a developer?

Microsoft needed to accurately identify their prime target of developers. Their solution lies at the intersection of consumer and B2B research. Learn why Microsoft needed to use one to figure out the other while exploring secondary data sets.The...

Catalogue: Congress 2017: Visionary
Authors: Hetty Fore, Renuka Iyer, Keith Phillips
Company: Research Now SSI
November 27, 2017
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Citation

Fore, Iyer and Phillips (2017a, November 27). Call yourself a developer?. ANA - ESOMAR. Retrieved September 20, 2024, from


https://ana.esomar.org/documents/call-yourself-a-developer--9178


Research papers

Call yourself a developer?

Microsoft needed to accurately identify their prime target of developers. Their solution lies at the intersection of Consumer and B2B research. Learn why Microsoft needed to use one to figure out the other, while exploring secondary data sets.The...

Catalogue: Congress 2017: Visionary
Authors: Hetty Fore, Renuka Iyer, Keith Phillips
Company: Research Now SSI
September 5, 2017
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Citation

Fore, Iyer and Phillips (2017a, September 05). Call yourself a developer?. ANA - ESOMAR. Retrieved September 20, 2024, from


https://ana.esomar.org/documents/call-yourself-a-developer-