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Salgado-Montejo, van der Woude, Ximena Triana and Alejandra Medoza (2023a, February 28). General Rules for Packaging Design and Evaluation. ANA - ESOMAR. Retrieved February 16, 2025, from
https://ana.esomar.org/documents/general-rules-for-packaging-design-and-evaluation
Mathew, Backlund and Kosoleva (2022a, September 23). The End of Dinosaur Advertising: Measuring Brand Effects Today. ANA - ESOMAR. Retrieved February 16, 2025, from
https://ana.esomar.org/documents/the-end-of-dinosaur-advertising-measuring-brand-effects-today
(2022a, September 23). The End of Dinosaur Advertising: Measuring Brand Effects Today. ANA - ESOMAR. Retrieved February 16, 2025, from
https://ana.esomar.org/documents/the-end-of-dinosaur-advertising-measuring-brand-effects-today-11939
Nishio and Romano (2019a, April 08). The road to happiness (Portuguese). ANA - ESOMAR. Retrieved February 16, 2025, from
https://ana.esomar.org/documents/the-road-to-happiness-portuguese-
Nishio and Romano (2019a, April 07). The road to happiness. ANA - ESOMAR. Retrieved February 16, 2025, from
https://ana.esomar.org/documents/the-road-to-happiness
Florès, L. (2018a, September 23). Tell me who your friends are, I will tell you who you are. ANA - ESOMAR. Retrieved February 16, 2025, from
https://ana.esomar.org/documents/tell-me-who-your-friends-are-i-will-tell-you-who-you-are
Florès and Moreau (2018a, September 23). Tell me who your friends are, I will tell you who you are. ANA - ESOMAR. Retrieved February 16, 2025, from
https://ana.esomar.org/documents/tell-me-who-your-friends-are-i-will-tell-you-who-you-are-9401
Rasheed and Jamil (2016a, June 15). Brand activation... the good, the bad and the ugly . ANA - ESOMAR. Retrieved February 16, 2025, from
https://ana.esomar.org/documents/brand-activation-the-good-the-bad-and-the-ugly-
Torres, Fonseca and Neira (2016a, April 13). Coca-Cola culture club. ANA - ESOMAR. Retrieved February 16, 2025, from
https://ana.esomar.org/documents/coca-cola-culture-club