You searched for: "*"

The results has been filter on Authors containing Ednyfed Tappy.
ANA has found 1 results for you, in 237 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Hip-hop: Subculture or super brand?

The presenters argue that a true understanding of the appeal of hip-hop can have valuable implications for marketers seeking to connect with young people. Hip-hop incorporates a number of key values which resonate powerfully with the youth target....

Catalogue: ESOMAR Worldwide Qualitative Research Conference 2003
Authors: Chris Arning, Ednyfed Tappy
Company: Flamingo
November 5, 2003