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Research papers

Home is a feeling

Home isn't a place, it is a feeling. This presentation explores the pathos of home and how it's changing, how it differs across the diverse APAC region, and how the changing nature of home has wide-ranging business implications for brands and...

Catalogue: Asia Pacific 2019
Authors: Sushma Panchawati, Dave Rees, Jimvarghese Mukuzhical
May 22, 2019