Resources Library by ANA

Launch, Scale, Exit: Strategies for Successful Entrepreneurship in Market Research

What's it about?Join us to learn strategies for launching, growing, and sustaining a successful market research/insights business. Kristin Luck is one of the most successful serial entrepreneurs in our profession, and she?ll share? What's in it...

Catalogue: Webinars 2022

Authors: Kristin Luck, Stephen Kraus

Companies: ScaleHouse, MRII

February 17, 2022

Avoid content sins

Using data in your content marketing can improve both your credibility and reputation. But it's not that easy. Skepticism over data's use, declining attention spans, resistance towards marketing techniques, too much data, and not enough...

Catalogue: Webinars 2021

Author: Jack Miles

Company: ESOMAR

August 12, 2021

Transforming Lives, Transforming Times

Uncertainty has become a common denominator around the world over the last year. When we thought the only change ahead was the change of decade, something more drastic happened; we left the world we knew behind thanks to the emergence of the pandemic...

Catalogue: Trust and Transformation

Authors: Gerardo González, Alejandra Medina

Companies: Netquest, PSYMA GROUP AG

July 30, 2021

Transforming Lives, Transforming Times

Catalogue: Trust and Transformation

Author:

Companies: Netquest, Psyma Iberica S.L.

July 30, 2021

Increasing effectiveness and profitability: Your projects in focus

As a data, research, or insights business, projects are the lifeblood of your organization. Having the right technology, processes and strategies in place can ensure you're as profitable as you can be, and take your firm to the next level.During this...

Catalogue: Webinars 2021

Authors: John Kearon, Kimberly Sack

Company: Deltek

April 29, 2021

Fast track your brand tracking with dynamic, timely insights

In today's always-changing marketplace, timing is everything. That's why it's critical to keep a finger on brand performance, competitive threats, and industry changes. To stay ahead of the market, you need dynamic brand insights to make real-time...

Catalogue: Webinars 2021

Authors: Divya Shroff, Mark Muse

Company: SurveyMonkey

April 22, 2021

Blinded technology

2020, a pivotal year that was set as a time-stamp on many business strategies and plans over the past years. So, how many companies have set up a 2020 strategy over the last decade? Have tried to envision how their business will look by then? Have...

Catalogue: Latin America 2020 - Insights Festival

Author: Tom De Ruyck

Company: InSites Consulting

October 19, 2020

Harnessing powerful storytelling

Storytelling can conjure up magical imagery. In research, our challenge is bringing a method behind the magic. Sports can bring out the best in storytelling: drama is built-in; everyone can identify with the main characters. But not all storytelling...

Catalogue: Insights Festival 2020

Authors: Renata Policicio, Collin Leirvik

Companies: ESPN, LRWGreenberg

September 15, 2020

Harnessing powerful storytelling

Storytelling can conjure up magical imagery. In research, our challenge is bringing a method behind the magic. Sports can bring out the best in storytelling: drama is built-in; everyone can identify with the main characters. But not all storytelling...

Catalogue: Insights Festival 2020

Authors: Renata Policicio, Collin Leirvik

Companies: ESPN, LRWGreenberg

September 15, 2020