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Videos

Measuring the impact of connectivity on unconnected users in rural Kenya

p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue'}Moving beyond generalizations: New research approaches to understand the impact of the Internet on user lives and experiences. This presentation talks about the collaborative...

Catalogue: Client Summit 2019- Spring Edition
Authors: Esra Ozkan, Stellah Nyagah
June 27, 2019
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Citation

Ozkan and Nyagah (2019a, June 27). Measuring the impact of connectivity on unconnected users in rural Kenya. ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/measuring-the-impact-of-connectivity-on-unconnected-users-in-rural-kenya


Videos

Measuring brand/business impact of partnership marketing at MetLife

p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue'}Anyone involved in Sponsorships/Partnerships marketing knows how notoriously difficult it can be to attribute these marketing investments to actual business impact. We've had solid...

Catalogue: Client Summit 2019- Spring Edition
Authors: Dan Pincus, Stefan Kerekes
Company: MetLife Inc.
June 27, 2019
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Citation

Pincus and Kerekes (2019a, June 27). Measuring brand/business impact of partnership marketing at MetLife. ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/measuring-brand-business-impact-of-partnership-marketing-at-metlife


Videos

Accessible design

p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue'}Disability affects one billion people or approx. 15% of the global population. By ignoring these voices, we limit the reach of our products and undermine the representativeness of...

Catalogue: Client Summit 2019- Spring Edition
Authors: Kristin Hamlyn, Marcy Chartier
Company: Microsoft
June 27, 2019
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Citation

Hamlyn and Chartier (2019a, June 27). Accessible design. ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/accessible-design


Videos

MR contribution to #1 sales spot first-time-ever for Nissan Japan

p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue'}Against lots of opposition from executives and stakeholders in the company, MR team led the collaboration of functions by proposing the winning scenario for white space all...

Catalogue: Client Summit 2019- Spring Edition
Authors: Asuka Torii, Raphael Meillat
Company: Nissan Motor Co.
June 27, 2019
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Citation

Torii and Meillat (2019a, June 27). MR contribution to #1 sales spot first-time-ever for Nissan Japan. ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/mr-contribution-to-1-sales-spot-first-time-ever-for-nissan-japan