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Research papers

Service development in Swedish service companies

The result of the study is derived from interviews with some thirty service companies which are members of the Swedish Coaliation of Service Industries. The study has focused on service development with the underlying assumption that this is the...

Catalogue: Seminar 1987: Strategies For Service Management
Author: Göran Hyttfors
June 15, 1987
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Citation

Hyttfors, G. (1987a, June 15). Service development in Swedish service companies. ANA - ESOMAR. Retrieved March 15, 2025, from


https://ana.esomar.org/documents/service-development-in-swedish-service-companies