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Calatrava, Englund, Odling and Ohman (2024a, October 01). Supercharge Media Optimisation by Unlocking the Power of Time. ANA - ESOMAR. Retrieved November 04, 2024, from
https://ana.esomar.org/documents/supercharge-media-optimisation-by-unlocking-the-power-of-time-12638
Smith, J. (2020a, September 17). Customer-centricity post-pandemic. ANA - ESOMAR. Retrieved November 04, 2024, from
https://ana.esomar.org/documents/customer-centricity-post-pandemic
Smart, B. (2020a, September 17). When you're drowning in data, only an insight can save you. ANA - ESOMAR. Retrieved November 04, 2024, from
https://ana.esomar.org/documents/when-you-re-drowning-in-data-only-an-insight-can-save-you
González, Anaya and González (2020a, September 14). Deconstructing the media market, constructing a new way to measure ad efficiency. ANA - ESOMAR. Retrieved November 04, 2024, from
Smith and Bluck (2019a, October 03). Qually seems to be the hardest word. ANA - ESOMAR. Retrieved November 04, 2024, from
https://ana.esomar.org/documents/qually-seems-to-be-the-hardest-word
Hall, Banerji, Rayner, D'Angelo and Atkins (2019a, September 08). Rapid impact. ANA - ESOMAR. Retrieved November 04, 2024, from
https://ana.esomar.org/documents/rapid-impact-10727
McGuire and Sauer (2019a, September 08). Making sound decisions. ANA - ESOMAR. Retrieved November 04, 2024, from
https://ana.esomar.org/documents/making-sound-decisions-10668
Gruber and Robillard (2018a, September 23). True ROI of influencers . ANA - ESOMAR. Retrieved November 04, 2024, from
https://ana.esomar.org/documents/true-roi-of-influencers-
Ahmed, Peksen and Fatany (2017a, March 21). MENA spending patterns: Where does the money go?. ANA - ESOMAR. Retrieved November 04, 2024, from
https://ana.esomar.org/documents/mena-spending-patterns-where-does-the-money-go-