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Research papers

Characteristics of a successful retailer

This lecture is about successful retailers, we can also speak of lesser successful retailers. GfK has chosen to research diverse structures in the electrical retail trade to make a difference between successful and less successful valid. The best...

Catalogue: Seminar 1989: Adding Value To Retail Offerings
Author: Bert Groot-Enzerink
Company: GfK
June 15, 1989
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Citation

Groot-Enzerink, B. (1989a, June 15). Characteristics of a successful retailer. ANA - ESOMAR. Retrieved December 10, 2023, from


https://ana.esomar.org/documents/characteristics-of-a-successful-retailer