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Research papers

The art of research narratives

There will be critical changes in the communication of research data over the next five to ten years, as corporations place increased value on successful research transfer.Entertainment methods of 'visual storytelling' will gather momentum as an...

Catalogue: Congress 2006: Foresight
Authors: Alec Bernstein, Laura Robin, Monika Zych
Company: BMW Group
June 15, 2006
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Citation

Bernstein, Robin and Zych (2006a, June 15). The art of research narratives. ANA - ESOMAR. Retrieved December 04, 2023, from


https://ana.esomar.org/documents/the-art-of-research-narratives


Research papers

The art of research narratives

There will be critical changes in the communication of research data over the next five to ten years, as corporations place increased value on successful research transfer.Entertainment methods of 'visual storytelling' will gather momentum as an...

Catalogue: Consumer Insights 2005
Authors: Alec Bernstein, Laura Robin, Monika Zych
Company: BMW Group
November 15, 2005
×

Citation

Bernstein, Robin and Zych (2005a, November 15). The art of research narratives. ANA - ESOMAR. Retrieved December 04, 2023, from


https://ana.esomar.org/documents/the-art-of-research-narratives-6823