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Research papers

Researching children

The survey which has prompted this paper is not a market research but a scientific study of the life of children aged 7 to 11 based not only on what the children themselves, but also on what their own parents can tell about it.

Catalogue: Seminar 1978: Researching Children
Authors: Anne-Marie Coutrot, Sylvie de la Beaumelle
October 1, 1978
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Citation

Coutrot and de la Beaumelle (1978a, October 01). Researching children. ANA - ESOMAR. Retrieved March 23, 2025, from


https://ana.esomar.org/documents/researching-children


Research papers

A contribution to market-segmentation in tourism research

The paper is organized around two main topics: 1. Presentation of a piece of research conducted in France in 1975. The basic survey involved a representative sample of the French public and was focused on the attractiveness of tourism abroad and the...

Catalogue: ESOMAR Congress 1976: Research That Works For Today's Marketing Problems
Author: Sylvie de la Beaumelle
Company: IFOP
June 15, 1976
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Citation

de la Beaumelle, S. (1976a, June 15). A contribution to market-segmentation in tourism research. ANA - ESOMAR. Retrieved March 23, 2025, from


https://ana.esomar.org/documents/a-contribution-to-market-segmentation-in-tourism-research