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Research papers

Construction of innovation environments

There is not a single path to innovation. Instead, this complex process has styles and modes.The paper describes processes and addresses instruments that have helped the authors to build 'innovation environments', both within their own company and...

Catalogue: ESOMAR Conference 2005: Innovate!
Authors: Jorge Karol, Carmen Suen Blanc
February 27, 2005
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Citation

Karol and Blanc (2005a, February 27). Construction of innovation environments. ANA - ESOMAR. Retrieved October 11, 2024, from


https://ana.esomar.org/documents/construction-of-innovation-environments


Research papers

Developing a decision-making system to build a new corporate image

This paper presents the development of a second-generation strategic business concept for Farmacity, a company that led the implantation of a new full service retail business model in Argentina.The Project has been completely developed and is now...

Catalogue: Latin America 2004: Integrating Diversity Across the Continent
Authors: Mariela Mociulsky, Esteban Foulkes, Federico Mahon, Guillermo Bustos, Carmen Suen Blanc, Carolina Porcari, Fernando Moiguer
Companies: The Leading Edge, Compañia de Negocios Moiguer
October 24, 2004
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Citation

Mociulsky et al. (2004a, October 24). Developing a decision-making system to build a new corporate image. ANA - ESOMAR. Retrieved October 11, 2024, from


https://ana.esomar.org/documents/developing-a-decision-making-system-to-build-a-new-corporate-image


Research papers

Developing a decision-making system to build a new corporate image (Spanish)

This paper presents the development of a second-generation strategic business concept for Farmacity, a company that led the implantation of a new full service retail business model in Argentina.The Project has been completely developed and is now...

Catalogue: Latin America 2004: Integrating Diversity Across the Continent
Authors: Mariela Mociulsky, Esteban Foulkes, Federico Mahon, Guillermo Bustos, Carmen Suen Blanc, Carolina Porcari, Fernando Moiguer
Companies: The Leading Edge, Compañia de Negocios Moiguer
October 24, 2004
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Citation

Mociulsky et al. (2004a, October 24). Developing a decision-making system to build a new corporate image (Spanish). ANA - ESOMAR. Retrieved October 11, 2024, from


https://ana.esomar.org/documents/developing-a-decision-making-system-to-build-a-new-corporate-image-spanish-