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Emmett, B. P. (1959a, June 15). Measuring the impact of television programmes (French). ANA - ESOMAR. Retrieved March 28, 2024, from
https://ana.esomar.org/documents/measuring-the-impact-of-television-programmes-french-
Trenaman, J. (1959a, June 15). Some implications of a recent study of the comprehension of television programmes. ANA - ESOMAR. Retrieved March 28, 2024, from
Emmett, B. P. (1959a, June 15). Measuring the impact of television programmes. ANA - ESOMAR. Retrieved March 28, 2024, from
https://ana.esomar.org/documents/measuring-the-impact-of-television-programmes