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Research reports

Global Prices Study 2010

Global Prices Study 2010 is the 8th benchmarking study conducted by ESOMAR. The study aims to help research providers and buyers plan and execute market research projects by indicating the relative pricing of different types of projects by country...

Catalogue: ESOMAR Global Prices Study
Author: ESOMAR B.V.
June 7, 2010
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Citation

B.V., E. (2010a, June 07). Global Prices Study 2010. ANA - ESOMAR. Retrieved October 04, 2024, from


https://ana.esomar.org/documents/global-prices-study-2010


Research reports

Motivational research on Brown Bread

Consumption of brown bread has been increasing overthe last few years so that it now accounts forabout 13% of total domestic bread consumption.This report is Stage 1 Qualitative of researchdesigned to assist British Bakeries in planning forthis...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
August 1, 1979
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Citation

, C. (1979a, August 01). Motivational research on Brown Bread. ANA - ESOMAR. Retrieved October 04, 2024, from


https://ana.esomar.org/documents/motivational-research-on-brown-bread


Research reports

Qualitative research into Claret

In order to act as a direct input into the promotion of Belair Claret, a qualitative research exercisewas required in order to: 1. Provide a deeper understanding of winedrinking behavior and attitudes;2. Explore consumers' conceptions of claret at...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
July 1, 1979
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Citation

, C. (1979a, July 01). Qualitative research into Claret. ANA - ESOMAR. Retrieved October 04, 2024, from


https://ana.esomar.org/documents/qualitative-research-into-claret


Research reports

Qualitative research into Curtain Tracks

Harrison Cowley Advertising Ltd., requirebackground information relating to attitudesand behaviour in the Curtain Track market, inorder to aid in the development of an advertisingcampaign for Harrison-Beacon Ltd. 

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
May 1, 1979
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Citation

, C. (1979a, May 01). Qualitative research into Curtain Tracks. ANA - ESOMAR. Retrieved October 04, 2024, from


https://ana.esomar.org/documents/qualitative-research-into-curtain-tracks


Research reports

Qualitative research into growth promotants

The Wellcome Foundation Ltd. is currently contemplating entering the non-therapeutic GrowthPromotant market, and before doing so require detailed information covering the current sizeof the UK market, and current trends within themarket.Accordingly,...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
March 1, 1979
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Citation

, C. (1979a, March 01). Qualitative research into growth promotants. ANA - ESOMAR. Retrieved October 04, 2024, from


https://ana.esomar.org/documents/qualitative-research-into-growth-promotants


Research reports

Qualitative research into 'Knuckles' advertising development

HCA Ltd., in conjunction with Evode Ltd., arecurrently progressing the development of a newHand Cleaner, and have developed a campaign. Accordingly, a qualitative research program was required in order to:1. Explore the communication of the...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
February 1, 1979
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Citation

, C. (1979a, February 01). Qualitative research into 'Knuckles' advertising development. ANA - ESOMAR. Retrieved October 04, 2024, from


https://ana.esomar.org/documents/qualitative-research-into-knuckles-advertising-development


Research reports

Qualitative research on Cadbury corporate image

Evidence from various sources suggests that the imageof Cadbury Typhoo may be declining. Many of thegroup' s brands are in second place and declining.Recent trade opinions suggest a lack of confidencein the group.As a result, an advertising campaign...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
November 1, 1978
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Citation

, C. (1978a, November 01). Qualitative research on Cadbury corporate image. ANA - ESOMAR. Retrieved October 04, 2024, from


https://ana.esomar.org/documents/qualitative-research-on-cadbury-corporate-image


Research reports

Qualitative research into sports cars

As a result of discussions between Leyland Cars and Saatchi & Saatchi, it became apparent thatthere was little information available onconsumers' views of sports cars.Accordingly, qualitative research was requiredin order to explore consumers'...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
January 1, 1978
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Citation

, C. (1978a, January 01). Qualitative research into sports cars. ANA - ESOMAR. Retrieved October 04, 2024, from


https://ana.esomar.org/documents/qualitative-research-into-sports-cars


Research reports

Qualitative research on Yorkie

The broad objectives of this research were to obtain detailedinformation about Yorkie, prior to the launch of the newchunky version of CDM in October 1977. 

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
November 1, 1977
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Citation

, C. (1977a, November 01). Qualitative research on Yorkie. ANA - ESOMAR. Retrieved October 04, 2024, from


https://ana.esomar.org/documents/qualitative-research-on-yorkie