You searched for: "*"

The results has been filter on Tags containing Best Practice.
ANA has found 112 results for you, in 129 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Global marketing

Market research is no different from any other business. In order to be successful, research companies must meet their customers' needs. In the case of market research the customer is often another company, and the customer's needs will be formed by...

Catalogue: ESOMAR Congress 1986: Anticipation And Decision Making
Author: John N. H. Whitaker
Company: Nielsen
June 15, 1986

Research papers

Deep, dangerous or just plain dotty?

This paper examines and questions some assumptions and practices in qualitative research which are obtaining current publicity. In particular, it explores the claims of the so called "new" qualitative techniques and questions their: A. Relevance to...

Catalogue: Seminar 1986: Qualitative Methods Of Research
Author: Gerald de Groot
June 15, 1986

Research papers

Pharmaceutical industry competitor analysis

The key to change in the pharmaceutical industry is technology and new drug introductions versus exposure to generic competition. The net effect equals the critical stock selection criterion for pharmaceutical investing.

Catalogue: EPHMRA/ESOMAR Seminar 1985: Pharmaceutical Competitor Analysis
Author: Christina Heuer
February 27, 1985

Research papers

The successful management of new products in the 1980s

Understanding the management approaches that result in competitive advantage has been a permanent objective of Booz.Allen & Hamilton for over 25 years. This paper reports the results of our most recent research on the subject to date and highlights...

Catalogue: Seminar 1983: New Product Development
Author: Pierre A. Rodocanachi
November 21, 1983