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Mindshare's journey to mobile

5000 consumers in 10 countries in the MENA region answering surveys on their mobile phone for over 12 months - the ultimate solution to get in-the-moment consumer behavior insight in the region.Mindshare was the first in the GCC to think of using...

Catalogue: MENAP Forum 2015: Leading Transformation
Authors: Alistair Hill, Rabih Soueidi
Company: MindShare
June 15, 2015