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Research papers

The Club Méditerranée

The basis of this paper is a research study carried out on behalf of the Club Mediterranee by CPV Promos and our appreciation must be extended to the Club for their agreement to publish all the information given here.

Catalogue: Seminar 1967: Travel and Tourism
Author: C. N. Cole
June 15, 1967

Research papers

Wanted!

Here you see that in about 20 years from now, Africa's and Latin America's population will grow by about 70%, Asia by somewhat over 40%, North America by a good 30% and Europe by less than 20%. What do these growth rates mean for the airline...

Catalogue: Seminar 1967: Travel and Tourism
Author: J. F. A. de Soet
Company: Air France-KLM Group
June 15, 1967

Research papers

The tour operator's point of view

The past decade has seen an enormous growth in the number of persons from the United Kingdom taking an annual holiday outside the country. Within an overall growth of the market, the most prominent feature has been the increase in the number of...

Catalogue: Seminar 1967: Travel and Tourism
Author: Peter B. Mooney
June 15, 1967

Research papers

Summary

The Seminar on Market Research and Tourism is coming to an end. Let me briefly summarise its achievements. The thing that has impressed me most at this seminar was the difference between the almost unlimited optimism of the air transport companies...

Catalogue: Seminar 1967: Travel and Tourism
Author: Werner Wyss
June 15, 1967

Research papers

Secondary analysis, an instrument of market research in tourism

In all spheres of the economy market research constitutes a problem arising out of the need for information, on the one hand, and the cost of information on the other. As for market research in the tourist industry, it can no longer be disputed that...

Catalogue: Seminar 1967: Travel and Tourism
Authors: Klaus G. Sommer, H. Stegemann
June 1, 1967

Research papers

The research activities of the International Union of Official travel organisations

IUOTO, through its Research Commission, has always recognised the importance of research in international travel. In this era of rapid expansion in international movement there have been changes in travel habits, substantial investment in means of...

Catalogue: ESOMAR Yearbook 1962-1963
Author: L. J. Lickorish
August 1, 1963

Research papers

International travel research

Tourism as' an industry might be better described as the business of personal communication or of mobility and leisure time activities away from homo. For travel is a function of developments in transport, rising standards of living and increased...

Catalogue: ESOMAR/WAPOR Congress 1961: Marketing And Sociological Research In The Future
Author: L. J. Lickorish
June 15, 1961