You searched for: "*"

The results has been filter on Authors containing Vittorio Bossi.
ANA has found 3 results for you, in 1175 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

The application of panel methodology to research on mobility

The panel is a research method frequently applied to surveys on fast moving consumer goods and media; consumption, exposure to advertising and purchasing behavior are measured in relation to the marketing mix of products. The panel uses methodologies...

Catalogue: Seminar 1994: The Changing Faces Of Panel Research
Authors: Vittorio Bossi, Carlo Moroni
June 15, 1994

Research papers

The application of panel methodology to research on mobility

The panel is a research method frequently applied to surveys on fast moving consumer goods and media; consumption, exposure to advertising and purchasing behavior are measured in relation to the marketing mix of products. The panel uses methodologies...

Catalogue: Seminar 1994: The Changing Faces Of Panel Research
Authors: Vittorio Bossi, Carlo Moroni
June 15, 1994

Research papers

Viewer satisfaction in broadcasting services

In recent years, television broadcasting in Europe has often been accused low quality, and of providing the audience with a product increasingly lacking in innovation. Much of the resistance to measuring customer satisfaction arose within e world of...

Catalogue: ESOMAR/ARF Seminar 1998: Electronic Media And Measurement Trends
Authors: Vittorio Bossi, Domenico loppolo, Luca Ziglioli
Company: Nielsen
June 15, 1998