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Souza and Brizante (2019a, April 08). Neuroscience applied. ANA - ESOMAR. Retrieved February 07, 2025, from
https://ana.esomar.org/documents/neuroscience-applied
Souza and Brizante (2019a, April 07). Neuroscience applied. ANA - ESOMAR. Retrieved February 07, 2025, from
https://ana.esomar.org/documents/neuroscience-applied-
Gansle, M. (2018a, December 12). LITERALLY picking consumers' brains for better advertising effectiveness. ANA - ESOMAR. Retrieved February 07, 2025, from
Siamwalla, N. (2018a, May 13). From Buddha bar to Buddha's brain. ANA - ESOMAR. Retrieved February 07, 2025, from
https://ana.esomar.org/documents/from-buddha-bar-to-buddha-s-brain
Lobo and Leung (2017a, December 04). Harnessing the power of voice. ANA - ESOMAR. Retrieved February 07, 2025, from
https://ana.esomar.org/documents/harnessing-the-power-of-voice-9206
Gaiduk, D. (2017a, November 10). The wave of automation. ANA - ESOMAR. Retrieved February 07, 2025, from
https://ana.esomar.org/documents/the-wave-of-automation-9162
Girisken and Yagli (2017a, October 30). Cracking the code of impactful advertisement: How to appeal to both gen z and grown-ups?. ANA - ESOMAR. Retrieved February 07, 2025, from
Girisken and Yagli (2017a, September 05). Cracking the code of impactful advertisement: How to appeal to both Gen Z and grown-ups?. ANA - ESOMAR. Retrieved February 07, 2025, from
Shah, Leung and Lobo (2017a, May 09). Harnessing the power of voice. ANA - ESOMAR. Retrieved February 07, 2025, from
https://ana.esomar.org/documents/harnessing-the-power-of-voice