Resources Library by ANA

The 'appiness project

We conducted this research in order to be able to cross analyse the results of these happiness indexes with online behaviour. Our research - in France, Germany and the UK - combined a traditional online survey, which matched the happiness question...

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)

Authors: Jennifer Roberton, Matt Browne

Company: respondi

November 11, 2018

Identifying fraudulent research participants in online surveys

With every quantitative market research study, data quality is critical. Researchers can now be confident that their quality checks are effective, with the validation of different steps that allow the identification and elimination of...

Catalogue: Webinars 2017

Authors: Leila Arroum, Adrian Becker

Company: Research Now SSI

December 28, 2017

Slice it, dice it, and stitch it back together- An Asia perspective

Strategies on how to best balance expanding survey length with the need for concise, relevant and engaging surveys is explored in this paper. Innovative ways to shorten survey length without compromising the amount of business decisions that can be...

Catalogue: Asia Pacific 2017: Discoveries

Authors: Avik Halder, Elizabeth May, Harvir S. Bansal

December 4, 2017

How to integrate data from online surveys with social listening & analytics

Nowadays social listening and analytics is an integral part of market research and customer insights. Surveys alone are no longer adequate, or fully representative of how consumers perceive brands and products, unless they are shorter, faster, and...

Catalogue: MENAP Forum 2017: Connecting And Collaborating For Impact

Authors: Michalis Michael, Divya Radhakrishnan

Companies: Nielsen, DigitalMR Ltd

June 15, 2017

Slice it, dice it, and stitch it back together: An Asia perspective

Strategies on how to best balance expanding survey length with the need for concise, relevant and engaging surveys is explored in this paper. Innovative ways to shorten survey length without compromising the amount of business decisions that can be...

Catalogue: Asia Pacific 2017: Discoveries

Authors: Elizabeth May, Harvir S. Bansal, Avik Halder

Company: Research Now SSI

May 9, 2017

A quantum leap for the research industry

Ascription is a data science method which we have adopted to cut long questionnaires for mobile surveys, shorten the length and decrease the cost of large tracking desktop surveys. Using proprietary mathematical and statistical algorithms, responses...

Catalogue: Congress 2016: #WOW

Authors: Steve Wigmore, Martin Dimov

Company: Kantar

September 22, 2016

A quantum leap for the research industry

Ascription is a data science method which we have adopted to cut long questionnaires for mobile surveys, shorten the length and decrease the cost of large tracking desktop surveys. Using proprietary mathematical and statistical algorithms, responses...

Catalogue: Congress 2016: #WOW

Authors: Martin Dimov, Steve Wigmore

June 15, 2016

ESOMAR/GRBN global guideline on online research (Arabic)

This ESOMAR/GRBN Online Research Guideline is designed to help researchers address legal, ethical and practical considerations in using new technologies when conducting research online and is an update of guidance issued in 2011. To ensure that it is...

Catalogue: ESOMAR Codes And Guidelines

Authors: ESOMAR B.V., GRBN B.V.

June 15, 2015

ESOMAR/GRBN global guideline on online research (Japanese)

This ESOMAR/GRBN Online Research Guideline is designed to help researchers address legal, ethical and practical considerations in using new technologies when conducting research online and is an update of guidance issued in 2011. To ensure that it is...

Catalogue: ESOMAR Codes And Guidelines

Authors: ESOMAR B.V., GRBN B.V.

June 15, 2015