You searched for: "*"

The results has been filter on Authors containing Rachel Carey.
ANA has found 1 results for you, in 92 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Exponential purchase power

This paper explores how changes in our social and cultural perception of brands, advertising and marketing, in addition to lifestyle shifts, have lead to the growing power and value of word of mouth in consumers' decision making process.Research...

Catalogue: ESOMAR Conference On Age 2005
Author: Rachel Carey
January 30, 2005
×

Citation

Carey, R. (2005a, January 30). Exponential purchase power. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/exponential-purchase-power