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Webinars

Understanding Data Degradation

Quest has received significant interest from the greater MR community and have continued our investigation ? come see what we?ve found most recently as we dig further into what happens with ?longer? surveys!Key Takeaways:Increasing legnth of...

Catalogue: Webinars 2021
Authors: Scott Worthge, Greg Matheson
Company: Quest Mindshare
December 3, 2021
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Citation

Worthge and Matheson (2021a, December 03). Understanding Data Degradation. ANA - ESOMAR. Retrieved October 13, 2024, from


https://ana.esomar.org/documents/understanding-data-degradation


Webinars

ResTech

?ResTech? is one of the hottest terms in the fields of market research, consumer insights, and customer analytics.Join ResTech pioneer and QuestionPro CEO Vivek Baskaran, market research extraordinaire and HubUX CEO Jamin Brazil, and MRII?s Executive...

Catalogue: Webinars 2021
Authors: Stephen Kraus, Jamin Brazil, Vivek Bhaskaran
Companies: MRII, HubUX, QuestionPro
December 2, 2021
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Citation

Kraus, Brazil and Bhaskaran (2021a, December 02). ResTech. ANA - ESOMAR. Retrieved October 13, 2024, from


https://ana.esomar.org/documents/restech


Webinars

Marketing post avocado toast

What's it about?Gen Next is a bit of Gen Z and a bit of Gen Y - bound together by authenticity and attitude. 21 to 32 years old - they behave as a unit and are less likely to fall into their generation labels.What's in it for me?Come spend some...

Catalogue: Webinars 2021
Authors: Anurag Banerjee, Rishad Tobaccowala
Company: Quilt.AI
December 1, 2021
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Citation

Banerjee and Tobaccowala (2021a, December 01). Marketing post avocado toast. ANA - ESOMAR. Retrieved October 13, 2024, from


https://ana.esomar.org/documents/marketing-post-avocado-toast


Webinars

The digital engagement: changing channel mix or return to pre-pandemic normal?

Nearly two years since the outbreak started, the global market continues to witness dramatic shifts across industries from technology, entertainment, travel, to healthcare.During the pandemic, consumer made choices which saw online channels, click to...

Catalogue: Webinars 2021
Authors: Arleen Macaraeg-Denque, David Kerr
Company: Strategy Analytics
November 19, 2021
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Citation

Macaraeg-Denque and Kerr (2021a, November 19). The digital engagement: changing channel mix or return to pre-pandemic normal?. ANA - ESOMAR. Retrieved October 13, 2024, from


https://ana.esomar.org/documents/the-digital-engagement-changing-channel-mix-or-return-to-pre-pandemic-normal-


Webinars

Using internet insights to tell richer, more emotive stories

 A case study in understanding Moments of Meaning for New Mothers in FMCG   What's it about? Internet insight provides a breadth of scale in data sourcing and selection, though how do we ensure we retain a human edge in story...

Catalogue: Webinars 2021
Authors: Angad test Chowdhry, Sumati Nagrath
Companies: Quilt.AI, Reckitt Benckiser
November 18, 2021
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Citation

Chowdhry and Nagrath (2021a, November 18). Using internet insights to tell richer, more emotive stories. ANA - ESOMAR. Retrieved October 13, 2024, from


https://ana.esomar.org/documents/using-internet-insights-to-tell-richer-more-emotive-stories


Webinars

Global Consumer Trends: The Urgent Fight Against Climate Change

"The decisions we make [on climate change] in the next years and the actions we take by 2030 are basically going to set the trajectory for future generations."? Alok Sharma, President of the 26th U.N. Climate Change Conference of the Parties...

Catalogue: Webinars 2021
Author: Nancy Brigham
Company: Dynata
November 12, 2021
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Citation

Brigham, N. (2021a, November 12). Global Consumer Trends: The Urgent Fight Against Climate Change. ANA - ESOMAR. Retrieved October 13, 2024, from


https://ana.esomar.org/documents/global-consumer-trends-the-urgent-fight-against-climate-change


Webinars

Discovering the Hidden Keys to Happiness Around the World

Six market researchers from around the world have been set the challenge to independantly analyse 130,000 open ended comments gathered from a survey sent to 20,000 people in 10 different countries around the world, to try and uncover some of the...

Catalogue: Webinars 2021
Authors: Jon Puleston, Frank Buckler, Vanessa Oshima, Christian Holst, Robert Held, Siyanda Mohutsiwa, Leigh Caldwell
Companies: ESOMAR, Kantar, Irrational Agency, Success Drivers, Babbel, Frankfurt University of Applied Sciences, Heart Data
November 11, 2021
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Citation

Puleston et al. (2021a, November 11). Discovering the Hidden Keys to Happiness Around the World. ANA - ESOMAR. Retrieved October 13, 2024, from


https://ana.esomar.org/documents/discovering-the-hidden-keys-to-happiness-around-the-world


Webinars

A Student's Journey through ESOMAR and Insights

An ESOMAR event co-hosted by Georgia and Romania Representatives addressed to the academic environment, to the young students who may have a desire to embrace the amazing researcher profession. ESOMAR brings to the targeted audience valuable...

Catalogue: Webinars 2021
Authors: Alina Serbanica, Nino Gogoladze, Corina Cimpoca, Cristina Osiescu, Kristine Lortkipanidze
Companies: ESOMAR, MKOR Consulting, NielsenIQ, Anova Limited
November 9, 2021
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Citation

Serbanica, Gogoladze, Cimpoca, Osiescu and Lortkipanidze (2021a, November 09). A Student's Journey through ESOMAR and Insights. ANA - ESOMAR. Retrieved October 13, 2024, from


https://ana.esomar.org/documents/a-student-s-journey-through-esomar-and-insights


Webinars

Las Marcas en el fútbol

Veremos cómo aprovechar las tendencias de la información en retrospectiva analizando a los seguidores de distintas ligas de fútbol nacionales e internacionales y con ello entender qué tanto difieren como audiencias, y por ende el impacto...

Catalogue: Webinars 2021
Authors: Juan Pablo Núñez, Enrique González Sáinz
Companies: Netquest, GfK SE
November 8, 2021
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Citation

Núñez and González Sáinz (2021a, November 08). Las Marcas en el fútbol. ANA - ESOMAR. Retrieved October 13, 2024, from


https://ana.esomar.org/documents/las-marcas-en-el-f-tbol